You will work directly alongside Eduard in the room, on the calls, in the strategy conversations from day one. Not as support. As a core operator who owns real outcomes across marketing, commercial growth and content direction.

The Performance Code is a global performance media platform, the fastest growing psychology podcast in Canada with2,400+ five-star reviews, 250,000+ monthly views, 50,000+ followers from 5 episodes with zero ad spend. We just launched the N.E.U.R.O. Protocol App in partnership with Studio.com. We are building a Mental Performance Directory. We are releasing a book in 2027.

The person stepping into this role will be the reason all of that grows faster than it would without them.

Creative Direction

→ Own the visual and content identity of The Performance Code across every platform

→ Direct the production of short-form content — reels, clips, stories, thumbnails — from raw footage to published asset

→ Write hooks, captions and copy for Instagram, TikTok, YouTube Shorts, LinkedIn and Spotify

→ Develop creative concepts for each episode's content — what clips we pull, what hooks we use, what angle performs

→ Build and manage the weekly content calendar across all platforms

→ Design graphics, thumbnails and visual assets — Canva or Adobe

→ Study what is working on every major performance podcast and apply those learnings to TPC immediately

GTM & Growth

→ Own the outbound engine — cold calls, cold DMs,



LinkedIn, email and creative outreach to reach the people we cannot reach through warm relationships alone

→ Book podcast guests - elite athletes, founders, executives and innovators whose stories belong in this conversation

→ Drive sponsorship conversations — identify brands that belong in the performance space, build the pitch, open the relationship and support the close

→ Grow the N.E.U.R.O. Protocol App subscriber base — identify channels, build lists, craft outreach, convert interest into paying subscribers

→ Recruit professionals for the Mental Performance Directory — sports psychologists, mental performance coaches, practitioners who serve athletes and high performers

→ Build and manage a commercial pipeline across sponsorships, featured episode packages and corporate partnerships

→ Track and report weekly — which outreach is converting, which content is performing, what is working and what to cut

WHO WE ARE LOOKING FOR:This role requires two things that rarely live in the same person.

Creative instinct and commercial drive.

The ability to watch a 90-minute episode and immediately know the three clips that will go viral and the ability to then cold-DM a CEO until they agree to come on the show.

After 3 months — if you hit the targets:

→ Full time role Creative Director & GTM Lead (base + commission to be discussed).

📌 Creative Director & GTM Lead — Internship → Full Time (Canada)
🏢 The Performance Code
📍 Canada