Drive measurable results as Omnicom Media’s Director of Audience Strategy in a hybrid work model. You’ll integrate strategy and analytics to enhance client relationships and outcomes.
In this role, you will align audience strategies with client objectives, leveraging 7+ years in the field. Your technical expertise and analytical skills will assist in optimizing audience targeting and managing a high-performing team. Continuous improvement and client satisfaction are at the forefront of your initiatives.
Key Responsibilities:



- Own and develop the client audience strategy narrative - Advise on data-driven insights for audience optimization - Document audience processes and troubleshoot activation challenges - Guide a team while participating in evolving audience strategies - Collaborate on compliance with privacy standards in campaigns
Requirements: - Minimum 7 years in audience strategy or marketing analytics - Proven track record of managing large budgets - Experience in audience segmentation and analytical project execution - Explicit communication of technical details to stakeholders - In-depth knowledge of Canadian data regulations
Lead impactful audience strategies at Omnicom Media by combining your analytical prowess and strategic insights.#J-18808-Ljbffr

📌 Audience Strategy Director – Omnicom Media (Winnipeg)
🏢 Omnicom Media
📍 Winnipeg