Drive innovative CRM strategies as Senior Manager, elevating customer loyalty through advanced retention analytics and targeted campaigns. Leverage industry-leading tools like Klaviyo and Shopify.

In this role, you are responsible for crafting the entire customer journey within the DTC framework. You will develop and manage a comprehensive CRM calendar and create personalized customer segments to enhance engagement and retention. Regularly analyze insights from campaigns to refine strategies, ensuring high performance and effective optimization.

Key Responsibilities:



• Develop effective retention and engagement strategies • Manage CRM tools for insightful performance analysis • Create personalized campaigns for diverse customer segments • Conduct A/B tests to refine marketing effectiveness • Improve purchase frequency and customer lifetime value

Requirements: • 5-7 years of experience in CRM or retention marketing • Hands-on expertise in Klaviyo and Shopify • Solid understanding of retention analytics and customer lifecycle • Experience in developing A/B testing initiatives • Familiarity with emerging CRM channels like WhatsApp

Shape transformative CRM strategies, leveraging advanced technologies to enhance customer engagement and retention. #J-18808-Ljbffr

📌 Senior Manager of CRM Strategy (Winnipeg)
🏢 Jobtailor
📍 Winnipeg