Develop and execute field marketing and event programs, including conferences, trade shows, webinars, and customer eventsManage event logistics, sponsorships, vendors, budgets, promotional materials, and post-event follow-upDevelop marketing communications, content, presentations, sales collateral, newsletters, and social mediaManage digital marketing initiatives including website, email, social media, SEO/SEM, and digital campaignsBuild brand awareness and strengthen company positioning within target marketsPartner with Sales to support lead generation, customer engagement, and pipeline developmentLeverage AI tools for content creation, market intelligence, personalization, campaign development, and marketing productivityTrack marketing performance, optimize campaigns using data, and demonstrate ROIEnsure consistent brand messaging and visual identity across marketing activitiesWork closely with Sales, Business Development, Product, and Executive LeadershipRequirements10+ years of marketing experience, ideally in B2B technology, SaaS, deep tech, clean tech, or another complex technology environmentProven ability to translate technologies into targeted marketing with well researched buying personas and ideal customer profilesDemonstrated experience using AI tools and leveraging AI in the marketing pipelineExtensive experience in field marketing, event management,



and digital marketingStrong written and verbal communication skills with the ability to translate complex technology into compelling customer-focused messagingExperience developing content and managing multiple marketing channelsDemonstrated ability to build brand awareness and support lead generation and sales objectivesStrong project management skills and ability to manage multiple priorities in a rapid-paced environmentEntrepreneurial, creative, highly organized, and comfortable working independentlyCurious and enthusiastic about AI and emerging marketing technologiesBilingual English/French is highly desirableCore CompetenciesDemonstrates extensive experience in field marketing, event management, and digital marketing, with a strong focus on leveraging AI tools for content creation and campaign optimization. Proven ability to build brand awareness and support lead generation in B2B technology environments.Highest-signal resume keywordsField MarketingEvent ManagementDigital MarketingAI Tools UtilizationB2B Technology ExperienceHard SkillsMarketing CommunicationsContent DevelopmentSEO/SEMCampaign DevelopmentData AnalysisBudget ManagementLead GenerationBrand AwarenessProject ManagementCustomer EngagementSoft SkillsStrong Written CommunicationStrong Verbal CommunicationOrganizational SkillsCreativityIndependenceIndustry KeywordsB2BSaaSDeep TechClean TechComplex Technology EnvironmentTools & TechnologiesAI ToolsDigital CampaignsSocial Media PlatformsEmail MarketingWeb Analytics#J-18808-Ljbffr

📌 Field Marketing Manager (Ottawa)
🏢 Jobtailor
📍 Ottawa