Drive customer loyalty as the Loyalty Program Manager at the Royal Canadian Mint, focusing on the Masters Club initiative. Leverage your expertise in customer engagement within a hybrid work setup.In this role, you will implement effective B2C marketing strategies and lead the Masters Club evolution. With at least 7 years of experience, you will ensure program performance, facilitate engagement initiatives, and maintain consistent governance across the loyalty program.Key Responsibilities:
Define and evolve the Masters Club program structure
Lead initiatives to engage and retain loyal customers
Oversee the administration of program governance
Provide insights for performance optimization
Collaborate with cross-functional teams to align effortsRequirements:
Proficiency in both English and French
Relevant university degree required
Minimum of 7 years in B2C marketing roles
Deep understanding of loyalty and lifecycle marketing
Skills to handle diverse priorities and evolving timelinesUtilize your strategic and hands-on experience to enrich customer loyalty at the Royal Canadian Mint.#J-18808-Ljbffr

📌 Loyalty Program Manager At Royal Canadian Mint Ottawa
🏢 Monnaie
📍 Ottawa