Elevate your career as a Senior Advisor, Product Marketing at iA Financial Group in Toronto. This role focuses on strategic marketing and product growth in group insurance and savings solutions.

As part of a collaborative team, you will design and implement go-to-market strategies across digital and traditional platforms. Your expertise will help analyze market trends, define value propositions, and enhance customer journeys. This pivotal position directly impacts business growth and the optimization of product visibility.

Key Responsibilities:
• Develop integrated marketing strategies for product launches
• Analyze market trends and provide product recommendations
• Define customer journeys and key messaging




• Implement growth and product lifecycle strategies
• Optimize product digital presence for engagement

Requirements:
• Minimum eight years in strategic or product marketing
• Bachelor’s degree in Marketing required; Master’s preferred
• Strong analytical skills and market intelligence
• Proven leadership and collaboration abilities
• Experience with financial products and insurance

Utilize your strategic vision to drive growth in cutting-edge solutions with iA Financial Group.
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📌 Product Marketing Senior Advisor at iA (Ontario)
🏢 iA Financial Group (Industrial Alliance)
📍 Ontario