Elevate your career as a Marketing Automation Specialist at SOTI in Mississauga, Canada. This hybrid role focuses on campaign execution and marketing automation tools like Pardot and Salesforce.
In this hands-on position, you will be integral to the Demand Generation team, responsible for building and launching automated marketing workflows. Your expertise in executing email campaigns, managing lead nurture flows, and A/B testing will directly contribute to impactful marketing strategies. Working collaboratively with the marketing team, you’ll translate campaign plans into measurable programs.
Key Responsibilities:
• Build automated workflows in Pardot and execute drip campaigns
• Manage email campaign setup, testing, and scheduling
• Conduct A/B testing for emails and landing pages
• Oversee webinar execution and related performance tracking
• Generate insightful reports on campaign performance
Requirements:
• 1-2 years in email marketing or automation
• Experience with Pardot and Salesforce CRM
• Robust data analysis capabilities
• Proficient in HTML/CSS for email creation
• Knowledge of email compliance best practices
Make an impact at SOTI while driving marketing innovation and effectiveness!
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📌 SOTI Marketing Automation Specialist Role (Ontario)
🏢 SOTI
📍 Ontario