Elevate VGH & UBC Hospital Foundation's narrative as a Strategic PR Manager. This hybrid role centers on building relationships and executing impactful media strategies.

As the Strategic PR Manager, you will oversee the Foundation's public relations, reporting directly to the Director of Marketing & Brand Engagement. This newly established role focuses on creating a strong earned media presence, spotlighting key fundraising initiatives and healthcare innovations. Your expertise in strategic communications will be crucial in advising leaders and managing the Foundation’s reputation.

Key Responsibilities:
• Develop and implement a energetic public relations strategy
• Cultivate relationships with journalists across British Columbia




• Prepare comprehensive media materials and key messaging
• Guide senior leadership through crisis management planning
• Collaborate with internal teams to maximize storytelling

Requirements:
• 8-10 years of progressive experience in PR or media relations
• Demonstrated success in media strategy and relationship-building
• Strong judgment in navigating sensitive communications
• Proactive and entrepreneurial mindset
• Hybrid work adaptability with office presence required

Help shape conversations around healthcare innovation and philanthropy.
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📌 Strategic PR Manager at VGH & UBC Foundation (British Columbia)
🏢 Smart, Savvy + Associates | Recruitment Agency
📍 British Columbia