Elevate your career with BIS Safety Software in Sherwood Park, Alberta, as a Lifecycle Marketing Manager. This in-person opportunity focuses on creating effective strategies that enhance customer engagement through exact lifecycle marketing.

In this role, you will harness data analytics to craft compelling marketing messages tailored to diverse audiences across both software and course offerings. Building effective email programs from scratch, you will ensure compliance and enhance the trustworthiness of the marketing funnel. Collaborating with various teams, you will establish best practices to propel the marketing lifecycle forward.

Key Responsibilities:
• Design and implement the email program for engagement
• Identify and create audience journeys for effectiveness




• Uphold consent management under Canadian laws
• Optimize HubSpot functionalities for accurate reporting
• Maintain lead data reliability throughout the marketing process

Requirements:
• At least 4 years in email or lifecycle marketing
• Deep familiarity with HubSpot or similar platforms
• Practical knowledge of Canadian anti-spam laws
• Proven experience in lead generation tactics
• Successful history of developing impactful email programs

Shape the future of marketing at BIS Safety Software with your expertise in lifecycle strategies and data integrity.
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📌 Lifecycle Marketing Lead at BIS Safety Software (Alberta)
🏢 Bis
📍 Alberta