- Serve as the client's day-to-day point of contact and main go-to, leading client discussions.
- Take strategic ideas from concept to execution and own campaign follow-through.
- Own campaign plans end-to-end, tying recommendations to client objectives and KPIs.
- Develop strategic rationales and points of view, challenge creative recommendations when needed, and pitch testable approaches.
- Track creator and platform trends and translate them into innovative ideas and differentiators.
- Lead client check-ins, updates, follow-up summaries, QBRs, and internal syncs.
- Own recurring performance reporting against client KPIs and translate results into explicit next steps.
- Direct and streamline project workflows, schedules, briefs, and management sheets.
- Identify opportunities to strengthen client relationships, increase account stickiness, and improve workflows.
- Leverage AI tools for research, reporting, campaign development, and workflow efficiency.
- Own hard-cost creator trackers and budget control reports; coordinate with finance and lead creator compensation and campaign budget discussions.
- Identify retention risks and build trust and results that support renewals.
- Drive alignment across the creator team and support Account Coordinators and Senior Account Coordinators.
- Partner with the paid amplification team on a cohesive cross-functional program.
- Manage multiple clients and competing deadlines, communicate risks, and keep stakeholders informed.
- Present wrap reports and updates internally and externally.

Requirements

- 3 to 6+ years of experience in influencer marketing,



creator operations or a related agency role.
- Hands‑on familiarity with TikTok, Instagram, and YouTube from a creator partnership or brand marketing perspective.
- Experience using Sprout Social or a comparable platform is a plus.
- Strong written and verbal communication skills, able to write persuasive briefs, POVs, and reports, and present confidently to clients.
- Track record of managing multiple accounts or projects simultaneously with minimal oversight, including team mentorship or delegation experience.
- Able to tie campaign performance back to client business objectives; comfortable owning budget trackers and financial reconciliation.
- Understands full funnel performance metrics; comfortable discussing conversion, ROAS, and revenue impact, and connecting creator activity to real business outcomes.
- Experience translating a creator strategy into a performance engine.
- Highly organized with a track record of managing multiple workstreams simultaneously.
- Analytical experience in pulling data and spotting patterns.
- Expertise with Excel or Google Sheets is expected; experience with BI reporting tools like DOMO is a plus.
- Bachelor's degree in Marketing, Communications,



Public Relations, or a related field, or equivalent professional experience.
- Genuinely obsessed with the creator space, constantly tracking trends and platform shifts with a real desire to keep learning.
- Adaptable by nature and comfortable evolving with the creator space.

Core Competencies

Demonstrates expertise in influencer marketing and creator operations, with a strong ability to manage client relationships, campaign performance, and budget tracking. Proficient in leveraging data analytics and AI tools to drive strategic decision-making and optimize workflows.

Highest-signal resume keywords

- Influencer Marketing Experience
- Campaign Performance Management
- Budget Tracking and Financial Reconciliation
- Strong Written and Verbal Communication
- Data Analytics and Reporting

ATS Optimization Keywords

Hard Skills

- Campaign Planning
- Performance Metrics Analysis
- Creator Strategy Development
- Project Management
- Trend Analysis

Soft Skills

- Client Relationship Management
- Team Mentorship
- Adaptability
- Persuasive Communication
- Organizational Skills

Certifications & Qualifications

- Bachelor's Degree in Marketing
- Bachelor's Degree in Communications
- Bachelor's Degree in Public Relations

Industry Keywords

- Creator Operations
- Social Media Marketing
- Content Creation
- Cross-Functional Collaboration
- KPI Tracking

Tools & Technologies

- Sprout Social
- Excel
- Google Sheets
- BI Reporting Tools
- AI Tools

#J-18808-Ljbffr

📌 Senior Account Manager – Creator Marketing (Toronto)
🏢 Jobtailor
📍 Toronto