Compensation: CAD 155000 - CAD 185000 - yearly Indigo is a physical and digital place inspired by and filled with books, ideas, beautifullydesigned lifestyle products, and the creative people who help make it all happen. Indigo is our customer's happy place — for joyfulmoments of discovery and to connect with people who share their passion for reading, theirbelief in ideas, and their commitment to making the world a better and more beautiful place.

We Will Be Data

Driven – System Thinking – Entrepreneurial We are Committed to Caring About Each Other, Our Communities, Our Environment The Director of Ecommerce and Customer Care leads the ongoing innovation and advancement of our e-commerce site, driving seamless omnichannel engagement, browsing and shopping experiences for our community of book lovers and gift givers. To direct and advance data-driven growth strategies to optimize brand connection, discovery, conversion, and site performance, ensuring our digital storefront consistently reflects our commitment to Inspiring reading and joyful gifting for booklovers. KEY PERFORMANCE METRICS Net Promoter Score E-com sales – direct and EPU Units per transaction, attach rate, and EPU Site speed Ecommerce team, Customer Care team Digital Product, Visual Merchandising, Merchants, Marketing, Studio, UX Design, IT, Finance Maintains relationships externally with peer network, Booknet Canada, RCC Develop and lead the execution of the eCommerce site experience in support of overall business growth and revenue targets; Execute site merchandising, seasonal strategies, and content to support the product and marketing strategies Own customer experience from browse to fulfillment Establishand monitoring cross-category content, campaign, and homepage tenets and best practices Optimize the conversion funnel to drive incremental product page views,



customer count and average order value Evaluate and solve customer disptempers with CC team Manage an experimentation roadmap to optimize performance, including A/B creative tests, incrementality tests, and spend scaling tests Embrace and seek out technology that creates solutions for identified customer friction points The Director of E-commerce should have a passion for the Indigo business Hold a relevant degree from a recognized university, with a strong record of academic achievement.

Deeply knowledgeable about e-commerce (history and trends) Minimum of five years of experience leading a high-performing e-commerce business. Demonstrated ability to deliver outstanding results, be a strong strategic and creative thinker, and have demonstrated the ability to build and motivate a team Indigo uses artificial intelligence (AI) tools to assist with certain aspects of the hiring process, such as screening and assessments. These tools support our team but do not replace human judgment.

We regularly review these tools to help prevent bias or discrimination. At Indigo, Diversity, Equity, Inclusion, and Accessibility are core to our values. We integrate these principles into our training, policies, and hiring practices and continuously evolve to reflect the needs of the communities we serve.

We welcome applicants from all backgrounds and lived experiences, including but not limited to individuals who identify as BIPOC (Black, Indigenous, and People of Colour), members of the 2SLGBTQIA+ community, and persons with disabilities.

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📌 Director, E-Commerce (Toronto)
🏢 Indigo
📍 Toronto