Unlock the potential of tourism data with Travel Alberta as a Marketing and Data Analyst. Bring your expertise in analytics to drive impactful marketing strategies and enhance decision-making processes. In this pivotal role, you will report to the Senior Manager of Business Intelligence, focusing on applying advanced analytical techniques and delivering high-quality insights for the tourism sector.

Your work will involve connecting performance metrics, consumer behaviors, and marketing effectiveness to support sustainable growth objectives. Key Responsibilities:

- Clean and analyze tourism-related datasets from various sources
- Conduct market and economic impact assessments
- Develop dashboards and reporting solutions for stakeholders




- Collaborate with third-party research vendors for quality assurance
- Champion data storytelling to improve analytical accessibility Requirements:
- Bachelor’s degree in a relevant field or equivalent experience
- 5+ years in marketing research or data analytics
- Robust background in business intelligence tools like Tableau
- Knowledge of tourism industry data sources is a plus
- Expertise in statistical analysis and modeling techniques Utilize your analytical prowess to enhance Travel Alberta's mission of transforming tourism experiences.

📌 Marketing & Data Analyst Role at Travel Alberta (Calgary)
🏢 Travel Alberta
📍 Calgary