At Legend, we're building next-level player experiences. With 20+ years of proven success we're the world's leading Sports and Gaming marketing company. Prediction markets are changing how people engage with everything from sports and politics to entertainment and breaking news - and we're building a platform designed to make this fast-growing space easier to discover, compare and understand.

The platform brings together real-time data from multiple prediction markets, helping users compare prices, uncover data-driven picks and see what successful traders are backing - all in one place. You'll have access to a constant stream of real-time market activity, giving you the raw material to turn breaking news, major trades, market movements and emerging trends into timely, engaging and highly shareable content. We're looking for a Marketing Manager to help build the brand and grow its audience from an early stage.

This is a hands-on generalist role with a solid social media focus , where you'll work closely with the founder and wider team to shape our voice, grow our community and experiment with new ways to reach and engage people. There's no established marketing playbook to inherit. You'll have the autonomy to build it, test ideas quickly, learn from the data and have a real influence on how the brand grows.

Build and grow our social presence. Own our social strategy, with an initial focus on X, Discord, Reddit, creating content and conversations that build a highly engaged audience. Build a high-velocity experimentation approach , turning hypotheses into tests, results and clear decisions about what to scale.

Turn real-time data into standout content. Spot compelling stories within market activity - from major trades and shifting probabilities to what successful traders are backing - and turn them into timely, shareable content. Stay close to breaking news and trends across sports, politics, entertainment and other major events, finding relevant and creative ways to join the conversation.





Experiment with content, formats and distribution strategies to grow reach, engagement, community and traffic, using performance data to understand what works and scale it. Discover and scale new acquisition channels , building a repeatable approach to attracting and activating new users. Test opportunities beyond organic social, including creators, partnerships, communities, email, SEO, paid acquisition and emerging channels.

Help shape the brand. Work directly with the founder and team to develop the voice, positioning and marketing approach for an early-stage product in a rapidly evolving space. You're energized by creating a growth engine from scratch, comfortable with ambiguity, and ready to test, learn and adapt rather than inherit an established playbook.

Experience acquiring and activating users for consumer digital products. Proven social growth experience. You've personally owned and grown social accounts, with clear examples of increasing audience, engagement, reach or content performance across channels such as X, Reddit and Discord.

Strong content instincts and a talent for making data interesting. You can take statistics, market activity or complex information, find the story and turn it into timely, compelling and highly shareable content. A data-driven, experimental approach to growth.

You generate ideas, test them quickly, use performance data to decide what to iterate or scale, and are comfortable stretching across social, community, creators, partnerships, email, SEO or paid when the opportunity calls for it.

Initial

Chat with Talent Partner (30 mins via Zoom) Interview with our team, Interviewer 1 (1-hour video via Zoom) 3rd: Case study- you will be given 3 days to complete the task and present it back to the team, Interviewer 1 and Interviewer 2 (Hiring Manager) (1-hour video via Zoom) Final interview/coffee chat with team member (1-hour video via Zoom) Annual discretionary bonus to reward your efforts. We believe different perspectives help us grow and achieve more.

📌 Sports Marketing Coordinator (Toronto)
🏢 Legend
📍 Toronto