The OpportunityAt Birchwood, marketing is a strategic driver ofgrowth, retention, and brand leadership.As Manitoba's largest automotive retailer, Birchwoodoperates 24 dealerships, multiple collision centres, and credit solutionsall supported by a centralized, in-house marketing team. This role is designedfor someone who wants real ownership, real budgets, and realinfluence—not just campaign coordination.If you're looking to challenge yourself beyond "digital-onlyexecution" and into full-funnel marketing strategy, planning, andperformance management, this role was built for you.What You'll Be Responsible ForStrategic Partnership & PlanningServe as the trusted marketing advisor and first point of contact for assigned dealershipsLead annual and monthly marketing planning, aligning dealership objectives with group strategyRecommend the right channel mix, messaging approach, and investment strategy — not just digital tacticsBudget Ownership & Performance AccountabilityManage and track dealer advertising budgets, ensuring spend aligns with approved plans and delivers ROIMonitor performance across campaigns and channels, using data to optimize, adjust, and re-prioritizeDevelop clear, actionable monthly performance reports tied to business outcomes — not vanity metricsExecution Across All Facets of MarketingCoordinate campaigns across:Digital advertising (search, social, display, video)Website initiatives and conversion optimizationEmail and CRM-driven communicationsIn-store, on-lot, and local market activationsBrand and OEM-aligned initiativesWork closely with internal creative,
digital, and analytics teams to ensure high-quality executionAnalyze results, identify trends, and proactively bring current ideas and improvements forwardTranslate manufacturer programs, inventory priorities, and local market conditions into compelling campaignsBalance multiple dealerships while maintaining exceptional organization and attention to detailWhat We're Looking For1–5+ years experience in marketing, account management, or client servicesProven ability to manage multiple stakeholders, timelines, and budgetsExperience across marketing strategy, execution, and reporting (not just campaign deployment)Strong communication skills—confidently present recommendations and resultsExperience in automotive, retail, or multi-location brands is an asset (but not required)Post‐secondary education in Marketing, Business, Communications, or related fieldWhat Birchwood Can Offer YouCompetitive compensation – in addition to salary, many roles have bonus and commission incentives that reward you for successFull benefits package including vacation time, company-paid extended health, dental/vision coverage,
and employee assistance – with flex plan optionsRSP Matching program – Birchwood will match up to $5,000 of your regular earnings after 1 year of employmentEmployee referral bonus program – refer your friends to Birchwood and receive a referral bonusCareer development opportunities & internal promotionsWellness programVolunteer program – Dollars for DoingCompany events – Birchwood Bucks, Circle of Excellence, holiday partiesBirchwood is Manitoba's largest automotive retailer. Our 24 franchises are in addition to four state-of-the-art collision repair centres and four Birchwood Credit Solutions locations. We offer sales, services, and parts to meet our customers' automotive needs. We're a recognized leader in the retail automotive industry, not only for our diverse workforce reflecting our community, but also for our unparalleled commitment to team members, customers, partners, and neighbourhoods. At Birchwood, our days begin and end with gratitude, personal leadership, trust, respect, continuous improvement, and generosity.Birchwood is committed to creating a diverse workplace and is proud to be an equal‐opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Reasonable accommodation is available to applicants with disabilities upon request. Please email your request to:
[email protected]
📌 Marketing Account Manager Birchwood Winnipeg, Mb
🏢 Birchwood Hyundai
📍 Winnipeg