Elevate your marketing career as a Lifecycle Marketing Manager at BIS Safety Software in Sherwood Park. Lead our email outreach strategy while managing intricate data relationships and compliance.
This role requires a strategic mindset as you will own the marketing funnel's data and messages. Collaborate closely with teams to ensure that leads are accurately tracked and managed. Your contribution in design and execution will improve lifecycle messaging, ensuring targeted communication for both software and training segments, benefiting customer engagement.
Key Responsibilities: • Create and oversee the entire email outreach program • Define audience segments and customer journeys • Uphold consent and compliance standards • Manage HubSpot for accurate reporting and lifecycle stages • Analyze lead attribution for email campaigns
Requirements: • Minimum 4 years of experience in lifecycle marketing • Proficient in HubSpot or related software • Understanding of CASL regulations • Robust lead funnel management skills • Experience in building effective email marketing programs
Bring your unique expertise to enhance the customer experience at BIS Safety Software. #J-18808-Ljbffr
📌 BIS Safety Software Marketing Manager Role (Sherwood Park)
🏢 BIS Safety Software
📍 Sherwood Park
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