Digital Media Specialist – Contract Role
Digital Solutions
Application Deadline: 2026-12-31
William Joseph Communications is a full-service marketing, advertising, and communications agency that helps organizations build meaningful connections with their audiences. We believe great work comes from collaboration, curiosity, and a commitment to delivering measurable results.
We’re looking to expand our network of talented contractors and are seeking an experienced Digital Media Specialist to support our team on a project and retainer basis.
The Opportunity
As a Digital Media Specialist, youll work closely with our account, strategy, and creative teams to execute and optimize digital advertising campaigns across a variety of platforms. This role is ideal for someone who enjoys balancing technical campaign management with performance analysis and actionable recommendations.
The successful candidate is detail-oriented, analytical, proactive, and comfortable managing multiple campaigns while maintaining a strong focus on performance and client objectives.
Key Responsibilities
- Set up, manage, and optimize Google Ads campaigns, including Search, Display, YouTube, and Remarketing campaigns.
- Support paid social media campaigns across platforms such as Meta, LinkedIn, and other relevant channels.
- Monitor campaign performance and identify opportunities to improve results and return on investment.
- Build and maintain tracking, conversion, and audience configurations where required.
- Prepare campaign reports and performance summaries for internal teams and clients.
- Translate campaign data into transparent recommendations and optimization opportunities.
- Conduct keyword, audience,
and competitive research to support campaign development.
- Collaborate with account managers, strategists, and creative teams to ensure campaigns align with client objectives.
- Troubleshoot campaign delivery, tracking, and performance issues as they arise.
- Stay informed on platform updates, emerging trends, and digital advertising best practices.
Qualifications
- 3–5 years of experience managing digital advertising campaigns.
- Demonstrated experience with Google Ads and Google Analytics.
- Experience managing paid social campaigns, particularly Google,Meta, and LinkedIn.
- Strong understanding of conversion tracking, campaign measurement, and performance reporting.
- Experience working with Google Tag Manager is considered an asset.
- Ability to analyze campaign data and communicate insights clearly.
- Strong organizational and time-management skills.
- Ability to work independently while collaborating effectively with remote and in-office teams.
- Excellent written and verbal communication skills.
Nice to Have
- Experience managing campaigns across multiple industries and audience types.
- Google Ads certifications.
- Familiarity with SEO fundamentals and broader digital marketing practices.
Working Relationship
This is a contractor position with flexible hours based on project requirements. Contractors may be engaged on individual projects, ongoing campaign support, or retainer-based work.
Applicants must be legally eligible to work in Canada and able to collaborate during regular Mountain Time business hours when required.
We thank all applicants for their interest; however, only those selected for further discussion will be contacted.