Shape the future of small businesses as a Senior Product Manager focused on growth at Homebase. Spearhead onboarding processes that boost customer engagement and retention.Homebase is on the lookout for a Senior Product Manager to lead the strategy for customer onboarding within the first 30 days. With a deep understanding of growth metrics and PLG mechanics, you will manage end-to-end experiences that decrease dropout rates during trial phases. This role requires solid analytical skills and the ability to influence cross-functional teams.Key Responsibilities:
Define and execute onboarding and activation strategies
Reduce drop-off in the trial funnel stages
Optimize in-product user onboarding experiences
Enhance key growth metrics like activation rate
Lead rapid experimentation and analysis effortsRequirements:
8+ years in product management, specifically growth roles
Successful history with PLG and user activation
Proficiency in behavioral analytics tools
Robust experimentation and A/B testing experience
Effective collaboration with engineering and design teamsDrive growth outcomes through strategic innovation in onboarding experiences with Homebase.#J-18808-Ljbffr

📌 Senior Product Manager Customer Growth Toronto
🏢 Cacheflow
📍 Toronto