Shape the future of marketing at MCAP as a Lead Marketing Automation Manager in Toronto. Focus on creative B2B and B2C strategies through effective email marketing and automation techniques.

This role demands a strategic approach to developing and optimizing automated campaigns through various digital channels. You’ll take the lead in managing projects, ensuring compliance, and influencing business decisions with data insights. Your mentorship will guide specialists in implementing best practices across all initiatives.

Key Responsibilities:



• Drive the automation strategy across digital channels • Oversee targeted campaign design and execution • Guarantee adherence to legal and regulatory standards • Analyze data insights to enhance automation strategies • Foster relationships with vendors for marketing solutions

Requirements: • 7+ years of relevant experience in marketing automation • Deep knowledge of Salesforce Marketing Cloud • Experience with SQL, AMPscript, and data management • Excellent organizational and multi-tasking capabilities • Understanding of industry regulations and email marketing

Join MCAP and bring your marketing vision to life through innovative automation strategies. #J-18808-Ljbffr

📌 Lead Marketing Automation Manager at MCAP (Winnipeg)
🏢 MCAP Group of Companies
📍 Winnipeg