Product Marketing Manager (Montreal)

Product Marketing Manager (Montreal)

07 Sep
|
Velixo
|
Montreal

07 Sep

Velixo

Montreal

About Velixo With close to 3,300 customersglobally, Velixo is a leading Excel-based software company specializing in developing reporting, budgeting,dataand templatesolutions for various ERP software such as Acumatica, Sage Intacct, and Microsoft Dynamics 365 Business

Central.

We provide advancedyet simple-to-usereporting tools that empower businesses to gain valuable insights, become more efficient,and automate processes from and to their ERP data.

About the job The Product Marketing Manageris a global position thatwill be a cornerstone in driving thegrowing globalsuccessof Velixo and its industry-specific focus, across several ecosystems.

You will work hand in glove with the Product Managementand Leadershipteamsto craft the propositions that drive theevolution of Velixo.

Through strategic thinking and analysis to understand the range of buyer and userpersonaswe would want to attract, this critical role will provide insight into the market for cloud solutions forvarious industries, ecosystem trends, and competitor landscape, creating clarity around how we win.

To do this, you will require significant focus and building out specific customer segmentation, clarity around vertical and sub verticals industries we want to serve, the ability to communicate crystal clear ICP (Ideal Customer Profiles), Objection Handlingand

Positioning datasheets, and the ability toenergizeevery internal or partnerteams.

What''s in it for you? You will be able to develop and evolve the globalgo-to-marketstrategy, design winning propositions including messaging and positioning, and work withthe leadership team in crafting the next stage of Velixo.

You will also be able to connect across global teams, develop creative and innovative product marketing strategies driven by customer insight, inspireour sales and marketing channels through the delivery of successful commercial results.

Location

This is afullyremote job,open to candidates in North America.





Responsibilities As part of the

Product

Marketingdepartment: Youwill play a pivotal role in driving growth by defining compelling customer value propositions that align with the companys strategy and maximize

Velixosbrand differentiation.

This includes collaborating with theproduct,marketingand commercialteamsas well as our many partnerstoestablishframeworks that ensure proposition success, and delivering impactful presentations,e-booksand other assets in collaboration with the Marketing team.

You will take full ownership of launching new products and propositionsanddeliver successful go-to-market strategies, inclusive of enablementpacksfor both internal and external stakeholders.

You will workcloselywith the leadershipteam,you will guide region-specific plans,developingdetailed channel strategies, messaging, positioning, value-added content, and sales enablement tools.

To push and guarantee the Velixo messaging resonates with prospects, you will lead the strategy and execution of our customer case study track, ensuring a continuous focus and release cycle of quality customer case studies with measurable outcomes by ERP, Industry and/or specific use cases.

Workingclosely withthe CPOandthemarketing team, you will contribute to taking the messaging and structure of the Velixo website to the next level.

Additionally, you will manage the delivery of the proposition roadmap in partnership with product strategy, pricing, and go-to-market teams to achieve financial targets.

Acting as a global ambassador for

Velixo, you will contribute to thought leadership,



represent the brand at events,andpossibly onsocialmedia, with analysts, and through digital channels,showcasingexceptional

Velixocontent.

Skills,know-howand experience: Proven experience in a customer and commercially led Product Marketing role with deep domainexpertiseanda track recordof building and executingproductand proposition growth strategies across multi-functional teams.

Experienceoflaunching newproducts andvalue propositions.

Strong knowledge of product centricorganizationsand industries, which includes a deep understanding of the business needs and challenges faced by customers, and competitors inthe space.

Experienced in product marketing methodologies, value proposition development, combined with marketing/communications and ability to work with Product and Commercial teams.

Experience working within the ERP space, either directly or indirectly.

Ability tooperateat both a strategic and operational level Established experience launching successful products in highly competitive technology markets.

Proven creativethinkerthat independentlygeneratesandexecutes oninnovativeproductmarketing ideas.

Proventrack recordin crafting compelling positioning and thought leadership content.

Working for Velixo: At Velixo, we believe in creating an inclusive and diverse work environment.

We encourage applications from individuals of all backgrounds and experiences.

We offer: Flexible workinghourarrangements and a 100% work-from-home job. A market-competitive salary and several social benefits such as participationtoa privatehealth insurance, retirement plan contributions. A successful, lean,dynamicand financially positive company, with clear and achievable goals. A diverse and distributed team of unique,talentedand highlymotivedindividuals.

Assistanceto grow your skills and set up your home office.

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📌 Product Marketing Manager (Montreal)
🏢 Velixo
📍 Montreal

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