Develop and execute field marketing and event programs, including conferences, trade shows, webinars, and customer events

Manage event logistics, sponsorships, vendors, budgets, promotional materials, and post-event follow-up

Develop marketing communications, content, presentations, sales collateral, newsletters, and social media

Manage digital marketing initiatives including website, email, social media, SEO/SEM, and digital campaigns

Build brand awareness and strengthen company positioning within target markets

Partner with Sales to support lead generation, customer engagement, and pipeline development

Leverage AI tools for content creation, market intelligence, personalization, campaign development, and marketing productivity

Track marketing performance, optimize campaigns using data, and demonstrate ROI

Ensure consistent brand messaging and visual identity across marketing activities

Work closely with Sales, Business Development, Product, and Executive Leadership

Requirements

10+ years of marketing experience, ideally in B2B technology, SaaS, deep tech, clean tech, or another complex technology environment

Proven ability to translate technologies into targeted marketing with well researched buying personas and ideal customer profiles

Demonstrated experience using AI tools and leveraging AI in the marketing pipeline

Extensive experience in field marketing, event management, and digital marketing

Strong written and verbal communication skills with the ability to translate complex technology into compelling customer-focused messaging





Experience developing content and managing multiple marketing channels

Demonstrated ability to build brand awareness and support lead generation and sales objectives

Strong project management skills and ability to manage multiple priorities in a fast-paced environment

Entrepreneurial, creative, highly organized, and comfortable working independently

Curious and enthusiastic about AI and emerging marketing technologies

Bilingual English/French is highly desirable

Core Competencies
Demonstrates extensive experience in field marketing, event management, and digital marketing, with a strong focus on leveraging AI tools for content creation and campaign optimization. Proven ability to build brand awareness and support lead generation in B2B technology environments.

Highest-signal resume keywords

Field Marketing

Event Management

Digital Marketing

AI Tools Utilization

B2B Technology Experience

Hard Skills

Marketing Communications

Content Development

SEO/SEM

Campaign Development

Data Analysis

Budget Management

Lead Generation

Brand Awareness

Project Management

Customer Engagement

Soft Skills

Strong Written Communication

Robust Verbal Communication

Organizational Skills

Creativity

Independence

Industry Keywords

B2B

SaaS

Deep Tech

Clean Tech

Complex Technology Environment

Tools & Technologies

AI Tools

Digital Campaigns

Social Media Platforms

Email Marketing

Web Analytics

#J-18808-Ljbffr

📌 Field Marketing Manager (Quebec City)
🏢 Jobtailor
📍 Quebec City