Utilize your lifecycle marketing expertise to influence the design of simulated environments for evaluating AI in marketing. Create compelling briefs that test real-world scenarios for AI agents.

As a Lifecycle Marketing Expert, you will focus on building realistic scenarios for AI training environments that reflect authentic marketing work. Drawing from your hands-on experience in lifecycle marketing, you will design briefs, specify requirements, and evaluate AI's performance against effective benchmarks. Your role is critical in maintaining high standards for decision-making evaluation within the team.

Key Responsibilities:



• Develop task briefs grounded in real lifecycle marketing experience • Specify realistic documents and dashboard requirements for tasks • Write or verify reference answers and quality criteria • Assess AI agent performances in line with your standards • Analyze conflicting data to resolve marketing issues

Requirements: • Established experience in lifecycle, CRM, or retention marketing • Comfortable using ESPs, Salesforce, and Amplitude • Experience preferred in AI setting design or training • Certification from Rubric Academy or Bootcamp highly favored • Excellent written communication and reasoning skills

Bring your deep understanding of lifecycle marketing to advance AI evaluation frameworks and promote effective marketing practices. #J-18808-Ljbffr

📌 Lifecycle Marketing and AI Evaluation Expert (Winnipeg)
🏢 Obsidian
📍 Winnipeg