Join BMO as a Manager in Campaign Strategy & Optimization, leveraging your expertise in marketing strategy and performance management. Drive measurable outcomes through targeted, data-driven campaigns across multiple channels.

The Manager, Campaign Strategy & Optimization, focuses on developing strategies that align with business growth and customer engagement goals. This role demands strong abilities in segmentation, multi-channel strategy development, and performance analysis. Within a collaborative environment, you will lead initiatives that enhance campaign effectiveness and optimize performance metrics.

Key Responsibilities:



• Translate business strategies into actionable campaign plans • Define audience segmentation and targeting tactics • Develop multi-channel campaign approaches for maximum impact • Analyze performance data to identify optimization opportunities • Foster cross-functional collaboration for effective strategy alignment

Requirements: • 4-7 years in marketing or campaign strategy • Proven experience with data-driven decision-making • Strong expertise in customer lifecycle management • Ability to thrive in a cross-functional workplace • Post-secondary degree in relevant field

Elevate your career by mastering campaign and contact strategies at BMO. #J-18808-Ljbffr

📌 Manager, Campaign Strategy at BMO (Winnipeg)
🏢 BMO Financial Group
📍 Winnipeg