CPG Sales Representative

Toronto Territory

55k Base plus commissions/ Bonus

Our client is a leading importer and distributor of branded and private-label consumer packaged goods (CPG), partnering with national brands and independent retailers across Ontario. We pride ourselves on solid retail relationships, execution excellence, and territory ownership.

Role Overview

We are seeking a driven and relationship-focused CPG Sales Representative to manage and grow our Oshawa–Kingston territory. This role is responsible for developing retail relationships, expanding distribution, executing in-store programs, and driving consistent sales growth across independent and regional accounts.

The ideal candidate has hands-on experience selling CPG into grocery, convenience, specialty, or independent retail environments and thrives in a field-based, autonomous sales role.

Key Responsibilities
Manage and grow an assigned Oshawa–Kingston sales territory
Call on independent grocery, convenience, specialty food, and regional retail accounts
Drive new listings, distribution gains, and shelf presence
Execute promotions,



pricing programs, flyers, and in-store activations
Build strong relationships with store owners, managers, and buyers
Conduct regular store visits to ensure merchandising standards, planogram compliance, and product availability
Identify recent business opportunities and open current accounts
Monitor competitor activity and provide market feedback
Manage territory forecasting, reporting, and CRM updates
Work closely with internal sales leadership and supply chain teams

Qualifications & Experience
2+ years of CPG sales experience, preferably in a field sales role
Proven experience selling into independent retail channels
Strong negotiation, presentation, and closing skills
Must reside in the territory
Self-motivated, organized, and able to manage a large geographic territory
Excellent relationship-building and communication skills
Valid driver’s license and ability to travel throughout the territory
CRM experience preferred (Salesforce or similar)

📌 Cpg Sales Representative Toronto
🏢 Chad Management Group
📍 Toronto