Transform ecommerce data into impactful insights as the Digital Business Insights Manager at Roots, Canada's top lifestyle brand. This role is essential for informing our digital strategy.You will play a pivotal role in analyzing ecommerce performance and driving data-informed decisions to optimize our online channels. With a minimum of six years in ecommerce or digital analytics, your work will span across reporting, KPI management, and behavior analysis while collaborating closely with marketing and digital teams. You’ll ensure our strategies align with business objectives.Key Responsibilities:
Monitor ecommerce performance and provide actionable insights
Develop KPI frameworks and monitoring systems
Analyze drop-off points in digital funnels




Partner with marketing on campaign effectiveness evaluation
Create informative Power BI dashboards for performance trackingRequirements:
Minimum six years of experience in ecommerce analytics
Proven connection between metrics and business outcomes
Solid BI and web analytics tool proficiency
Ability to communicate complex data simply
Experience in seasonal and demand forecastingUtilize your analytical expertise at Roots to drive our digital commerce initiatives forward.#J-18808-Ljbffr

📌 Digital Business Insights Manager At Roots Toronto (Canada)
🏢 Roots
📍 Canada