Join Sun Life as a Market Activations Leader, focusing on events and sponsorships within the Group Retirement Services marketing team. This role combines strategic leadership with cutting-edge marketing initiatives to enhance client engagement.As the Market Activations Leader, you will be responsible for crafting go-to-market strategies and executing multimedia campaigns that promote digital innovation. You'll lead a high-performing team and coordinate events that showcase Sun Life’s brand in the industry, promoting partnerships and collaborations at multiple levels.Key Responsibilities:
Develop comprehensive market activation strategies
Execute regional and national event plans effectively




Spearhead insightful research initiatives for stakeholders
Implement a robust social media visibility strategy
Track and communicate campaign performance metricsRequirements:
8+ years of experience in financial services marketing
Proven expertise in stakeholder management
Solid analytical and strategic execution skills
Creative mindset with a focus on multimedia content
Superior written and verbal communication abilitiesShape the future of marketing at Sun Life by leveraging your leadership skills.#J-18808-Ljbffr

📌 Market Activations Leader For Sun Life Toronto
🏢 Sun Life
📍 Toronto