Location:
Guelph, ON |
Position Type:
12-month contract position/Temporary Full-Time |
Reports to:
CEOThe Opportunity:
Shape the Story. Inspire Community. Transform Healthcare.
At The Foundation of Guelph General Hospital, we believe that great healthcare starts with a strong community. We’re looking for a
strategic, collaborative leader
to help shape a healthier tomorrow for Guelph and beyond.As
Director, Marketing and Communications
you will be the driving force behind a public awareness campaign that inspires giving, builds community, and strengthens relationships. If you’re an experienced professional in communications, marketing, and fundraising as well as passionate about Guelph-Wellington healthcare and community, this could be the next chapter in your career.What We Offer
Competitive salary (target hiring range is $96,000–$115,000)Comprehensive benefits, including group benefits plan and defined benefit pension, generous time-off, personal days, early closures on summer long weekendsA hybrid work model (based primarily in our Guelph office)A collaborative and purpose-driven cultureThe opportunity to help build toward a current hospital for our growing communityAbout the Role
As a senior leader, you'll report to the CEO and work closely with the Directors of Philanthropy and Philanthropic Programs. You’ll lead strategy development and implementation across communications, marketing, annual giving, and community fundraising, while providing guidance and mentorship to a growing team. You will be stepping in to lead a high performing team who have experienced considerable growth over recent years. Your challenge will be to lead us into an even brighter future, building awareness, growing our donor base, and exploring new opportunities as we seek to meet ambitious plans for the future of Guelph General Hospital.While this position is structured as a full-time, 12-month contract to contribute to the coverage plans for a parental leave, we recognize that exceptional candidates may bring valuable experience from consulting, agency, or portfolio careers. For the right candidate, we may consider a reduced schedule with prorated compensation. In addition, there may be an opportunity for extension beyond the initial term, subject to organizational needs, funding, and business priorities.Key Responsibilities:
Lead Public Awareness Campaign
Issue the prepared RFP for the Foundation’s public awareness campaignSelect and onboard a qualified agency or vendor partner(s), negotiating scope and deliverables to align with budget and organizational goalsOversee campaign execution from concept to launch, ensuring brand consistency and message alignment with Foundation and Hospital prioritiesEstablish and track key performance indicators in collaboration with the selected partner(s) to measure campaign reach, engagement and effectivenessDeliver regular progress updates to leadership (including GGH Comms and the Foundation Board of Directors), including a final campaign report with recommendations for future initiativesSteward of the Foundation’s Brand Voice
Develop compelling,



audience-focused messaging to support broad awareness-driving and fundraising initiatives, including events, annual giving, community engagement and integrated campaignsAdvance the Foundation’s brand consistently across all communications channels and materials, ensuring a clear and cohesive brand voiceDevelop and execute in-hospital marketing efforts to ensure Foundation presence across the hospital’s two campus locations (including but not limited to posters, TV screens, brochures, etc.)Guide tactical roll out of communications materials (across digital, print and paid media), acting as the steward of brand guidelines and key messagingSupport Foundation leadership with briefings and speaking notes for internal and external engagementsBuild and maintain strong relationships with Guelph General Hospital Communications team, clinical leaders, and external partners to ensure aligned messagingMedia Relations
Develop campaign-based and seasonal media strategies to reach audiences within Guelph and surrounding areasBuild and manage media relations with online, print and broadcast journalistsCollaborate with internal stakeholders and spokespeople to facilitate proactive / reactive media opportunities, broadening the awareness of the FoundationMedia monitoring and reportingTeam Leadership and Analysis
Monitor and report on cross-channel performance metrics and fundraising revenueEnsure accurate recording of activities and revenue in Raiser’s EdgeDeliver regular performance reports, including ROI and strategic recommendationsSupport direct reports through coaching, performance management, and developmentFoster a team-oriented, inclusive, and mission-aligned team cultureRepresent the Foundation positively across all community and stakeholder engagementsAbout You
You’re an experienced leader with a strategic mindset, excellent communication skills, and a passion for mission-driven work. You thrive in dynamic environments, enjoy mentoring others, and excel at bringing people together to achieve shared goals.Must-Have Qualifications:
College or university diploma or degree - or equivalent experience - in marketing, communications, public relations or journalismMinimum 8-10 years’ of relevant experience in marketing/communications including at least 5+ years of managing teamsExperience leading an RFP process and working with and managing agency partners and/or external vendorsExcellent written and verbal communications skills, with proven ability to develop persuasive and innovative communications strategiesCapable of translating complex subject matter into digestible content across multiple channelsStrong project management and organizational skills,



with the ability to multitask and manage competing prioritiesTrack record of successfully leading experienced teams and collaborating effectively with others including senior leadership, board members, Foundation staff, volunteers and donors, as well as external/agency partnersProficiency in MS Office and associated programsPassion for the mission of the FoundationKnowledge of Guelph-Wellington communityCommitment to advancing equity, diversity and inclusionNice to Have:
Experience with fundraising databases or CRM systemsExperience in fundraising and/or non-profit organizations and/or healthcareStrategic storytellingCreativity and InnovationLeadership of Public Awareness Campaign Partner/VendorData analysis and results-driven decision-makingOur Values
At the Foundation, we are guided by values that shape everything we do:Integrity
We uphold trust and transparency in our stewardship of each gift we receive and dollar we spend. We are accountable to the highest standards of ethics, and respect the privacy of our donors.Inclusivity
We value diversity and different perspectives. We strive to create an accessible, safe and welcoming space for all.Compassion
We treat everyone with kindness. We empathize with patients, their care partners and the Guelph General Hospital team.We work as a team and with our donors, volunteers, hospital colleagues and other partners to make our community a stronger, healthier place for all. We match donor passion with impact.We welcome creativity and forward thinking. We believe that small improvements over time make a difference. We also embrace big ideas to strengthen our relationships with our donors and meet hospital needs.Not everyone fits neatly into a box. We value the new perspectives and skills that divergent experience brings. If you have transferrable skills from other areas and feel you can make a meaningful contribution to our work, please apply.About Us
The Foundation of Guelph General Hospital exists to transform healthcare through giving. Donors make it possible for the Hospital to purchase 100% of the equipment used in patient care—from life-saving technology to everyday tools that support safety and quality. Together, we’re creating a healthier future for our community.Learn more about us: https://gghfoundation.Ca/Interview Timeline
Phone interviews may be scheduled as applications are receivedVirtual interviews: tentatively the week of September 21Final in-person interviews (including a brief assignment): tentatively the week of October 5Our Commitment to Equity and Inclusion
The Foundation of Guelph General Hospital is dedicated to creating an inclusive and diverse work environment that values every individual's unique perspective, background, and abilities. We welcome applications from candidates from different backgrounds, expertise, personalities, talents, and ideas. We treat everyone with kindness and care for one another, making people feel welcome and free to be themselves. As we strive to create an accessible, safe and welcoming space for all, we are committed to providing reasonable accommodations for individuals with disabilities during recruitment.
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📌 Director, Marketing And Communications (Courtice)
🏢 The Foundation of Guelph General Hospital
📍 Courtice