Position Summary

The Inside Sales Administrator provides administrative support to the dealership while serving as the primary administrator for incoming sales leads and Salesforce CRM processes. This role ensures customer inquiries are handled efficiently, leads are accurately qualified and assigned, and sales opportunities are properly tracked throughout the customer journey. The Inside Sales Administrator plays a key role in supporting the Sales Team through effective CRM management, reporting, and communication.

Key Responsibilities

Administrative Support

- Respond to telephone, email, and walk-in inquiries from customers, vendors, and business partners.
- Direct inquiries to the appropriate department or team member.
- Prepare and distribute correspondence, reports, forms, and other business documents.
- Manage inbound and outbound mail, courier shipments, and deliveries.
- Maintain organized office records, files, and document retention systems.
- Process daily deposits and maintain petty cash records.
- Order office and shop supplies and coordinate service and maintenance appointments for facility needs.
- Assist with reception coverage, meeting coordination, and general office administration as required.

Sales Operations & Lead Management

- Serve as the primary administrator for the Salesforce CRM platform.
- Monitor and manage all incoming sales leads from website inquiries, marketing campaigns, social media, phone calls, and other lead sources.
- Review, qualify,



and route leads to the appropriate Sales Representative based on territory.
- Ensure lead information is accurate, complete, and entered into Salesforce in a timely manner.
- Track lead activity and follow-up to ensure customer inquiries are addressed promptly.
- Maintain lead assignment rules, workflows, and customer records within Salesforce.
- Support the Sales Team by maintaining customer and prospect data integrity.

Qualifications

- Administrative, business, customer service, or sales support experience.
- Strong organizational skills with exceptional attention to detail.
- Excellent communication and customer service abilities.
- Proficiency with Microsoft Office applications, including Excel, Outlook, and Teams.
- Experience with Salesforce or other CRM platforms is considered a solid asset.
- Ability to manage multiple priorities and maintain confidentiality.
- Strong analytical and problem-solving skills.

Key Success Measures

- Timely assignment and follow-up of all incoming sales leads.
- Accuracy and completeness of CRM data.
- Lead response and qualification performance.
- Salesforce dashboard and reporting accuracy.
- Customer satisfaction and internal sales team support.
- Administrative efficiency and office organization.

Advantages:

- Casual dress
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- RRSP match
- Vision care

Work Location: In person

📌 Inside Sales Administrator (Canada)
🏢 Westcon Equipment & Rentals
📍 Canada