Brief Description The Account Representative will be responsible for prospecting, qualifying and generating new sales leads to support SME’s portfolio of events. This individual will be a highly motivated, self-starter able to identify and develop new customer prospects from multiple sources including prospect lists, attending industry events, discovery and individual research.

MAJOR FUNCTIONS

- Prospect and call-on targeted lists of companies to promote an interest in SME Events.
- Heavy daily call volume and reporting
- Calling Contacts in the Manufacturing Industry nationwide
- Research and identify new prospect opportunities through the use of technology tools, social media, newsfeeds and other methods.
- Research and identify key contacts within new accounts.
- Effectively deliver guided messaging through cold-calling and call-response that identifies eligible prospects.
- Qualify and properly hand-off leads to appropriate sales team member.
- Traveling to competitive events to prospect for new leads as assigned (up to 20% per year)
- Help ensure our data within SF.com is up to date for marketing and sales
- Other duties as assigned

Requirements MINIMUM EDUCATION, SKILLS AND EXPERIENCE REQUIREMENTS:

- High school diploma required; bachelor’s degree or equivalent related professional experience preferred.
- At least one-year related work experience
- Previous experience with customer service, sales, or other related fields.
- Self-motivated, competitive and highly driven to exceed set goals
- Ability to think strategically to identify, generate,



nurture and qualify leads to turn them into sales ready opportunities.
- Must be motivated by cold calling, asking probing questions and gathering information
- Aptitude for overcoming objections and effectively communicating value propositions to key decision makers and influencers
- Solid acumen for setting meetings for sales teams in a variety of territories

KEY COMPETENCIES

Core competencies

- Communication and Collaboration
- Relationship Management
- Professionalism and Integrity
- Critical Thinking and Decision-Making
- Execution
- Initiative, Leadership, and Development

Job specific competencies

- Prospecting and lead generation techniques
- Employer branding
- Client relationship management
- Customer service-oriented

WORKING CONDITIONS

- Normal office environment
- Primary office location: Markham, ON
- Regular, in-person attendance required
- Travel required (25% - 50%)
- Some exposure to hazards of forklift, trucks, fumes, etc. on-site

Summary

POSITION TITLE: Account Representative

GROUP: SME Canada SME is an Equal Opportunity Employer. Applicants must live in Canada and legally be authorized to work there. Also, must be able to travel to/from the United States. The salary range for this position is $50,565 - $63,207 per year, based on experience and qualifications. Offers typically fall within this range based on individual qualifications and budget availability. Certain positions may also be eligible for bonus/incentive compensation, subject to role and company policies.

📌 Account Representative I (Events - Canada) (Markham)
🏢 SME
📍 Markham