06 Sep
|
KittySpout
|
Montreal
06 Sep
KittySpout
Montreal
KittySpout is looking for a Direct Response Copywriter to join our team! As our copywriter, you will be responsible for the scripting, planning, and managing of multiple creative projects with a big focus on UGC ads and psychology-based creatives to be used across paid marketing channels. We are looking to hire someone with 4+ years of work experience.
The ideal candidate has prior experience in creating paid advertisements specifically for Meta Platforms, UGC, direct response marketing & bonus points if experience with writing copy for landing pages. At KittySpout, we are transforming cats and their parents’ lives by developing products designed with the help of expert veterinarians to create products that make taking care of cats easier while also helping improve the health and happiness of cats around the world. We've scaled quickly to become a multi 8-figure brand in under 4 years through viral digital marketing.
KittySpout has helped over 600,000+ cat owners in just 4 years since launching with a small (but mighty) core team of under 20 people and we are looking to continue our growth by finding a great copywriter to help play a pivotal role in helping us scale! We use data to make decisions and live by the following three core values: "work smart", "overdeliver", "speed is king" and "better everyday". If you want a stress-free corporate 9-5 job, this isn't it.
Work in an environment without politics, or corporate chicanery. Play a big part in our growth being hands on, active, and doing what is necessary with an excellent bonus plan based on performance then you have come to the right place. Manage the full creative process of your ad briefs (from scripting all the way to final creative) in order to produce high converting creatives on an ongoing basis.
Drive measurable improvements in core advertising metrics across digital channels with improved creatives. Script UGC Direct response creatives Use data from creative performance on Meta to dissect, analyze and improve upon our creatives to continuously improve performance across our creatives.
Work with our marketing team to come up with recent creative concepts and ideas.
Conduct strategic customer and competitor research to better optimize creative efforts Improve current & future copy through your direct response marketing talent Decide on the next steps needed to scale Meta Ads further through better creative Fully remote Direct Response Expertise : 4+ Years Experience with performance creative for DTC brands or working at a creative agency is a must.
Tools & Metrics: Proficiency in performance analytics tools such as Triple Whale, Motion, pitch decks, and spreadsheets to present ideas and campaign outcomes effectively.
UGC Experience: Lots of experience with creating briefs for UGC creators to produce high converting content across paid channels.
Creative & Analytical Mindset: Ability to generate fresh ideas, write scripts, shot listing, and make data-driven decisions based on ad performance. No issue working overtime or on the weekends if needed.
Weekly
Iterations on top performing ads to improve performance Analyze performance metrics to derive actionable insights for future campaigns. Present performance analyses and creative strategies to the marketing team Iterate on winning ads to create more winning assets to produce a better ROI. Initial soft interview, then a technical interview + test project with the current head of marketing, and a final interview to ensure culture fit.
We plan to hire within ~8 - 12 days of conducting these interviews. For this specific role, we will walk you through the long-term vision and opportunities that have us excited about this business - and how you fit in. USD $36,000 USD to $70,000 USD per year + Performance Bonus Structure based on experience and expertise.
Seniority level Mid-Senior level Employment type Full-time Job function Marketing, Public Relations, and Writing/Editing Industries Retail Sign in to set job alerts for “Copywriter” roles.
Proposal
Writer (Part-Time | Contract | Remote) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #
📌 Digital Marketing Copywriter - Remote / Telecommute (Montreal)
🏢 KittySpout
📍 Montreal