Lead national shopper marketing strategy with Arterra Wines Canada. Drive brand loyalty and growth by transforming shopper insights into impactful programs in a hybrid work environment. The Director of Shopper Marketing is a key leadership role responsible for aligning marketing and sales strategies.
With 6-8 years of experience in shopper marketing within CPG, you will oversee a national team and enhance omnichannel approaches. This role requires translating consumer insights into actionable solutions that elevate in-store and online performance. Key Responsibilities:
- Develop and implement national shopper marketing strategies
- Manage budget and allocate resources to maximize ROI
- Lead and mentor a team of Shopper Marketing Managers
- Coordinate commercial planning with cross-functional partners
- Ensure effective execution of marketing programs in-store and online Requirements:
- University degree in business or marketing
- 6-8 years in shopper or brand marketing
- Experience in the alcohol beverage sector preferred
- Robust financial acumen and budget management
- Proven leadership skills with a high-performing team Shape the future of shopper marketing at Arterra, driving impactful insights and programs.
📌 Director of Shopper Marketing at Arterra (Mississauga)
🏢 Arterra Wines Canada
📍 Mississauga
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