Join us in building Careers and shaping Experiences Beyond the Box” As a proudly Canadian-owned company with over 80 years of excellence in the corrugated packaging industry with operations within North America (Ontario, Quebec and United States), we’re committed to sustainability, customer excellence and community impact. Since 1945, we’ve supported local jobs and built a legacy of trust with our clients and team members. Reporting to the Senior VP, Corrugated Division , the Director, Sales Operations is responsible for owning, standardizing, and continuously improving the commercial operating system across the organization.

This is a corporate role working in collaboration with all sales regions in the Atlantic Packaging network (Ontario, Quebec, USA). This role does not own sales targets nor manage salespeople directly. Instead, it enables Sales Leadership and P&L; owners to execute consistently by providing clear processes, disciplined governance, and effective tools.

The role addresses recurring structural issues in sales execution (contracts, risk exposure, forecast visibility, onboarding effectiveness, and CRM adoption) and brings process excellence to an area historically driven by individual experience rather than system discipline. Sales teams are responsible for closing deal, Marketing teams are responsible for bringing deals, Legal will be involved in the contracts process and Sales Operations builds the system so both work together efficiently. Own and maintain the front-end sales operating model, including: Contract approval workflows and limits of authority (with Legal).

Clear rules when customers operate across regions. Partner with Legal, Finance, and Credit to make risk explicit and decision-ready. Act as business owner of Salesforce (process design, usage standards, reporting logic).





Drive adoption by defining how and why Salesforce is used: Funnel structure aligned with business needs (product mix, seasonality, capacity). Standard dashboards for P&L; owners and Sales Leadership. ~ Funnel Management & Sales Planning Define and enforce consistent funnel management practices. Asset type Drive development of sales plans that can be handed off for execution.

Make commercial risk measured, visible, and discussable (not implicit or anecdotal). Design and institutionalize a formal sales onboarding and training framework. Develop role-specific training (e.g., Salesforce usage, pricing governance, contract basics).

Build a repeatable cadence for sales meetings to drive consistent themes and execution. Administer the sales incentive program, including consistent publishing of performance vs. targets. Bachelor’s degree in Business, Commerce, Finance, Operations, or a related field required. ~7+ years of experience in progressive experience in Sales Operations, Revenue Operations, Commercial Excellence, or Business Analytics ~ Expert in Salesforce, specifically in design, governance and adoption. ~ Robust background in Sales Operations, Commercial Excellence, or Revenue Enablement. ~ Comfortable influencing senior sales leaders without hierarchical authority. ~ Process-oriented, systems thinker with a strong business bias. ~ Credible with Finance, Sales, and Operations alike.

Comprehensive health, dental and vision coverage (dependents included) Teamwork-focused culture with sustainability initiatives and social events Academic scholarships for employees’ children Retirement savings and wellness initiatives Employee Assistance Program (EAP) Inclusion and Accessibility Atlantic Packaging is committed to fostering an inclusive, accessible and respectful environment for all candidates. Candidates who are 18 years or older are required to complete a criminal and background check.

📌 Director, Sales Operations (Toronto)
🏢 Atlantic Packaging Products
📍 Toronto