Freelance PR Pitch Specialist — Remote (Canada)
About the Chance
We're looking for a creative and organized PR pitch specialist to join our team on a freelance basis for a 3-4 month contract. You'll be part of a media relations campaign, working closely with our lead to brainstorm story angles, identify the right journalists and publications, write compelling pitches, and follow through until they land.
This is a fully remote role open to candidates based anywhere but only in Canada.
What You'll Be Doing
- Brainstorming story angles and hooks that are genuinely newsworthy and relevant to target audiences
- Researching and building targeted media lists across Canadian and global publications
- Writing tight, personalized pitches tailored to specific journalists and outlets
- Sending pitches and managing follow-ups through to response or placement
- Tracking outreach, responses, and live placements
- Flagging opportunities proactively and flagging risks or slow-moving pitches early
- Coordinating with the lead on approvals, messaging, and any brand assets needed
What We're Looking For
Required:
- Based in Canada
- 3+ years of experience in PR, media relations, or journalism doing actual pitching and landing coverage
- A demonstrable track record of landing stories — we'll ask for examples and clips
- Strong pitch writing skills: you know the difference between a press release and a pitch that actually lands coverage
- Solid understanding of the Canadian and somewhat US media landscape
- Organized and self-directed; comfortable managing your own outreach calendar and follow-up without hand-holding
Bonus Assets:
- Experience in lifestyle, food, wellness, or consumer brand PR
- Digital PR experience — understanding of how placements translate to backlinks, SEO
- Familiarity with media tools like Qwoted
- Engagement Details
- Contract type: Freelance / independent contractor
- Commitment: Approximately 6-10 hours per week depending on pipeline volume
- Location: Remote, Canada-based
How to Apply
Please send the following to
[email protected] with "Pitching" in the subject line
1. A few sentences) on why you are a good fit
2. 2–3 examples of pitches you've written, even better if you can share placements you've landed — clips, screenshots, or links
3. Your rate expectations
We're moving quickly. Shortlisted candidates will be asked for an interview.
📌 Freelance PR Pitch Specialist — Remote (Canada)
🏢 Vaishali Gauba Media
📍 Canada