Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money - bringing clarity, confidence, and control to every dollar earned, so they can turn hard work into lasting success. We do this by replacing financial guesswork with real visibility, transforming cash flow from a constant source of stress into a clear signal owners can use to run stronger, more resilient businesses. Our mission is to increase the success rate of small businesses.

Traditional banking has been a growth limiter rather than a growth enabler for business owners, and we're changing that. Relay is the all-in-one, collaborative money management platform. We're building for employer SMBs and their finance function, internal and external, and are focused on delivering a human-centric customer experience.

Ultimately, we help SMBs be great with money. We're looking for a Video Producer to join Relay's Marketing team and play a meaningful role in how our brand comes to life on screen. Video is a key creative format for Relay and we are excited to grow our video footprint.

The person in this role will have the support of our full creative team, a creative producer, and cross-collaborative partners across the org as well as the resources needed to truly differentiate the Relay brand through video. you'll develop both existing and original concepts, lead production, and deliver edited, polished work that connects with small business owners in ways that feel real, practical, and distinctly Relay. You'll own the success of our YouTube channel, coordinating with colleagues on social media and content marketing to tell multi-dimensional stories that feed a content flywheel focused on educating, informing, and entertaining the Relay customer. Develop video concepts rooted in Relay’s brand, product, customer needs, cultural relevance,



and YouTube best practices.

Own Relay's YouTube channel strategy: content pillars, publishing cadence, SEO/AEO, thumbnails, and performance optimization. Lead end-to-end production across video formats - scripting, scheduling, shoot logistics, on-camera direction, and editing oversight. Source and coordinate talent, freelancers, and production vendors, keeping shoots on time and on budget.

Analyze channel and video performance data and translate findings into smarter content decisions. Partner with Brand, Growth, and Product Marketing to align video with campaigns, product launches, and key company moments. Build and maintain production workflows and systems that make consistent, high-quality output sustainable.

You have 4-5 years of experience in video production, with meaningful time owning work from concept through delivery. Your portfolio shows range—different formats, tones, and audiences—and a clear creative point of view. You are already experimenting with and implementing AI solutions to streamline your work and move faster and to fill in content gaps while producing more complex projects.

You have hands-on YouTube expertise: you understand the platform's algorithm, content architecture, and optimization levers well enough to make intentional decisions, not just follow templates. You're highly organized and detail-oriented, with a strong ability to manage multiple productions at once without dropping quality.



Video is key to our growth and brand strategy going forward and we need a true owner for the channel who moves with speed.

Bonus Points

Experience creating content for SMB, fintech, or financial services audiences.

Experience editing video with a high standard for craft: pacing, sound, color, graphics, and captions all matter to you. Comfort directing non-actor talent on camera—founders, executives, or customers.

Experience building short-form repurposing workflows (YouTube → Reels → Shorts → LinkedIn). Familiarity with AI-assisted video tools for captions, scripting, or B-roll. Motion design or animation skills.

Stage 1: A 30-minute Google Meet video call with a member of the Talent team. Stage 2: A 45-minute Google Meet video call with the Director of Brand. Stage 3: A video-focused exercise or case study presented to members of the Marketing team and the Director of Brand.

Stage 4: The annual salary range for this role is $108,000 CAD to $132,000 CAD. For candidates who demonstrate full readiness for the defined scope of the role, the typical starting salary is $120,000 CAD. For more information on our compensation philosophy and perks and benefits, visit our Candidate Hub.

If you're someone who takes initiative, is comfortable taking risks, and seeks input when needed, you'll find the freedom here empowering. You're comfortable building from scratch, iterating as you go, and collaborating to shape the best path forward. Relay exists to help them thrive -- and that mission has to resonate with you.

We welcome diverse backgrounds and people who think critically, challenge the status quo, and want to help small businesses thrive. If you require accommodations at any stage of the hiring process, please reach out to your Talent Partner.

📌 Freelance Social Media Video Producer (Toronto)
🏢 Relay
📍 Toronto