At Couche‑Tard / Circle K, our mission is simple: to make our customers’ lives a little easier every day.

Fuel Pricing

Analyst – Northeast Business Unit, Fuel Department. The analyst develops and implements fuel pricing strategies to achieve volume and profit goals, supports the operations team on fuel‑related issues, and collaborates with fuel sites to deliver on‑site experience targets. Maintain the fuel product pricing function by analyzing current market conditions, sales volumes, costs, competitive prices, and supply forecast.

Establish retail fuel prices, monitor competitive reactions to price changes, and determine relationships between price changes and profit. Achieve pricing strategy goals of market share growth and profit by analyzing past sales performance, monitoring competitive pricing and cost data, and reviewing the sales budget and projected sales. Present recommendations to management, incorporate input from the operations team, and monitor implementation.

Maintain and update databases that provide pricing and site‑level information essential for daily pricing decisions and analysis of market elasticity. Conduct compliance audits on assigned areas to maintain performance metrics with pricing strategies at a site level. Act as the primary liaison for fuel operations and drive fuel pricing initiatives through proactive coaching and guidance of operational teams.

Work closely with operations to achieve site experience targets across all fuel sites. Monitor market trends, regulatory changes, and tax adjustments to proactively adjust pricing strategies. Administer site price changes and maintain the fuel pricing system.

Support special projects to meet objectives as required. Work flexible hours; occasional weekends and holidays may be required.



Bachelor’s degree or college diploma in business or a related field preferred.

Experience: 1–3 years of data analytics experience or more preferred.

Knowledge and Skills: Radical curiosity of retail and the constantly changing marketplace; proficiency in MS Access, Excel, PowerPoint, and Word; working knowledge of Power BI is an asset. Operate computer keyboard and mouse for data entry. View computer monitor. Hear and speak via telephone. Work with minimum direction and periodic supervision.

Group Insurance Program: flexible coverage options for health and dental care, long‑term disability, life insurance, and health spending account.

Pension Plan: built‑in pension plan to secure your financial future.

Paid Time Off: vacation days, sick days, and personal days to support a healthy work‑life balance.

Training and Development: ongoing training, workshops, seminars, and online courses.

Scholarship Program: support for employees and their children’s education. Circle K values diversity in the workplace and encourages applications from women, aboriginal peoples, persons with disabilities, and members of visible minorities. Accommodations are available on request in all aspects of the selection process.

Couche‑Tard / Circle K values diversity and inclusion and aims to create a protected, accessible and rewarding workplace that showcases the unique contribution of our employees to the success of our business. As an employer, we are committed to employment equity, we encourage a wide variety of applications to ensure that we have a diverse workforce that is representative of the customers and the communities we serve. Accommodations are available upon request for applicants who participate in all aspects of the selection process. #

📌 Fuel Pricing Analyst - Northeast Business Unit - Atlantic Canada (Moncton)
🏢 Circle K
📍 Moncton