Join BMO as a Manager in Campaign Strategy & Optimization, leveraging your expertise in marketing strategy and performance management. Drive measurable outcomes through targeted, data-driven campaigns across multiple channels. The Manager, Campaign Strategy & Optimization, focuses on developing strategies that align with business growth and customer engagement goals.

This role demands strong abilities in segmentation, multi-channel strategy development, and performance analysis. Within a collaborative environment, you will lead initiatives that enhance campaign effectiveness and optimize performance metrics. Key Responsibilities:

- Translate business strategies into actionable campaign plans
- Define audience segmentation and targeting tactics




- Develop multi-channel campaign approaches for maximum impact
- Analyze performance data to identify optimization opportunities
- Foster cross-functional collaboration for effective strategy alignment

Requirements:

- 4-7 years in marketing or campaign strategy
- Proven experience with data-driven decision-making
- Solid expertise in customer lifecycle management
- Ability to thrive in a cross-functional environment
- Post-secondary degree in relevant field

Elevate your career by mastering campaign and contact strategies at BMO.

📌 Manager, Campaign Strategy at BMO (Toronto)
🏢 BMO Financial Group
📍 Toronto