Title: Manager, Insights & Marketing Promotions Career Area: Professional & Management The Manager, Insights & Marketing Promotions leads the planning, development, and execution of national marketing programs and consumer insights initiatives that enhance the guest experience, increase consumer engagement, and contribute to profitable business growth across retail, residence dining, healthcare, and catering channels. Responsible for the day-to-day management of marketing platforms, promotional programs, digital content, and consumer research activities while collaborating closely with Culinary, Operations, Supply Chain, and channel strategy teams. Leverages consumer insights, industry trends, and marketing best practices to deliver impactful campaigns, improve program performance, and support informed business decision-making.

Marketing Program

Development & Execution (30%) Leads the planning and execution of national marketing campaigns, consumer promotions, limited-time offers, digital initiatives, and consumer engagement programs across Aramark Canada business channels. Coordinates campaign development and implementation, including timelines, creative development, production, printing, distribution, and promotional tracking. Provides strategic direction and collaborates with culinary, operations, channel strategy, supply chain, and field marketing teams to ensure consistent program execution.

Administers consumer feedback and research programs, including Voice of the Consumer, Napkin Talk, Patient/Resident Connect, Dining Styles, and custom survey initiatives. Oversees survey deployment, response monitoring, reporting, and stakeholder communication to support continuous improvement. Leads field marketing teams in translating insights into actionable plans and ensures accountability for performance improvements.





Partners with Operations and the Enterprise and International Consumer Insights teams to drive consumer engagement and generate meaningful insights into satisfaction and preferences.

Vendor Partner

Marketing (15%) Builds and maintains strong relationships with internal stakeholders, external vendors, and strategic partners to support the successful execution of marketing and consumer insights programs while ensuring alignment with organizational objectives and brand standards. Provides strategic direction for supplier marketing initiatives, product launches, promotional activations, and annual marketing planning. Tracks marketing fund utilization, prepares supporting documentation, and holds suppliers accountable for funding commitments, program execution, and return on investment.

Beverage, Merchandising & Retail (15%) Leads beverage, consumer packaged goods, merchandising, planogram, packaging, equipment, and promotional programs. Provides strategic direction for proprietary brand development initiatives and retail marketing resources, including hot and cold beverage programs informed by consumer insights. Administers merchandising standards and develops field-facing implementation materials.

Project

Management (10%) Manages cross-functional teams on marketing-related initiatives, including capital and renovation projects requiring marketing support. Leads the coordination of project timelines, deliverables, stakeholder communications, presentation materials, and project reporting to ensure successful execution. Bachelor’s degree in Marketing, Hospitality Management, Food & Nutrition, Business, Communications, or related field. 3–5 years of marketing, insights, communications, retail, hospitality,



or related experience. ~ Experience analyzing and interpreting consumer data. ~ Experience coordinating marketing campaigns and cross-functional projects. ~ Experience working with external agencies, research providers, or supplier partners considered an asset.

Proficiency with Microsoft Office Suite and experience creating presentations and reports. Knowledge of consumer insights, survey tools, and market research methodologies considered an asset. We serve more than a dozen industries with pride and passion, building community, connection and careers all across the world.

Here, you’ll have the opportunity to do excellent things for our people, our planet, our partners and our communities. Supported by committed leadership, you’ll be empowered to try new things and find solutions to tough problems. No matter what you’re pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is to help you reach your full potential and pursue what matters.

Three weeks of paid vacation for all new salaried hires, plus 3 personal/flex days dedicated to your mental health and well-being. From day one, enjoy coverage for dental, prescriptions, vision, massage therapy, and more—because your health matters. A Self-Directed Pension Plan where every dollar you contribute is matched with two by Aramark—helping you grow your retirement savings faster.

Access

Aramark’s Employee Assistance Program for confidential resources and support for you and your family whenever you need it.

Inclusive Community : Be part of our Employee Resource Groups (ERGs), where we celebrate diversity, build connections, and support one another.

Continuous Learning : Benefit from Educational Assistance to support your growth, plus scholarships for your children entering post-secondary studies. Accommodations for job applicants with disabilities are available upon request. #

📌 Market Development (Marketing) Manager (Mississauga)
🏢 Aramark
📍 Mississauga