Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.

We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

The Paid

Strategists are a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders on executing Paid Media deliverables. In this role, you will gain experience creating high‑performing Paid strategies for enterprise SaaS businesses. Internally listed as Senior Account Strategist, Paid Media* Oversee and lead a collection of Paid Media accounts Serve as direct support to client contacts Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality, and improvements Drive referrals via client relationships and qualified network Create, maintain, and optimize budgets for paid media campaigns across multiple channels Confirm lead routing is accurate within a CRM Responsible for personal productivity and utilization Execute and optimize PPC advertising campaigns across Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to maximize ROI 3+ years experience working at a performance/digital marketing agency ~ Deep expertise across paid search and paid social advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) ~ Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager ~ Strong understanding of PPC principles, including keyword research, ad copywriting, bid management,



and campaign optimization ~ Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data‑driven decisions and optimize performance ~ Proven and measurable success with mid‑market or enterprise accounts ~ Ability to translate and articulate strategy and tell stories with data ~ Ability to organize, prioritize, and manage multiple projects simultaneously ~ You’re quality‑obsessed and have not lost your soul for advertising ~ Travel to visit clients approximately once per year, per client or as needed Effectively manage approximately five mid‑tier and enterprise accounts Exceptional decision making regarding the strategic direction for accounts Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle, including a 100% employer‑paid plan for you and a 50% employer contribution for dependents Time Off – Unlimited PTO (minimum 2 weeks), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed Dec 24 – Jan 1), Paid Parental Leave Bonus – Annual bonus based on tenure, which scales in total amount over time As a remote‑first company, you can work from anywhere in the US, with the option to enjoy our state‑of‑the‑art offices in Irvine, CA.

You will collaborate mainly through Zoom and Slack, and will need a laptop (PC or Mac), software platforms, and other office productivity tools. You must be able to remain stationary for extended periods, have reliable internet access, and maintain a professional background during virtual meetings. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #

📌 Marketing Strategist (Remote) (Montreal)
🏢 Directive
📍 Montreal