Operation Marketing Manager (Toronto)

Operation Marketing Manager (Toronto)

06 Sep
|
Hudson Group
|
Toronto

06 Sep

Hudson Group

Toronto

Health, dental and vision insurance Generous paid time off (vacation, flex or sick) Holiday pay Employee assistance program Training and exciting career growth opportunities Referral program – refer a friend and earn a bonus Advertised Compensation: $73,600 CAD + quarterly bonus As an Operations Marketing Manager at Toronto Pearson International Airport, you will be leading and coordinating promotional campaigns, managing visual merchandising, overseeing various marketing operations, and handling budget management. This role will allow you to leverage your creativity and innovative skills to develop unique marketing strategies that drive customer engagement and business growth.

The Operations Marketing

Manager will ensure the successful execution of marketing strategies and maintaining high standards of visual presentation.

Budget Management

Manage marketing and digital budgets for operations where applicable. Monitor costs and adhere to budgets with airports' Marketing & Innovation Fund. Lead the coordination of promotion communication and align global promotions with local needs.

Release promotional bulletins and manage event campaigns effectively. Supervise the implementation of GWP communication. Ensure proper setup and dismantling of promotional displays and materials. Manage the inventory of products and services.

Coordinate with Digital Regional Marketing for R&C; activities. Oversee the production and installation of brand logos and visuals. Source and manage holders for shelf talkers and perfume blotters. Support the visual merchandising for new collections, sales, and price campaigns.

Update displays for new product launches and seasonal themes. Create visually appealing displays to enhance customer experience. Ensure correct and updated visuals and logos in stores with brands. Measure signage requirements and manage ordering.

Capture content/photos of HPPs,



branded spaces, and marketing initiatives. Champion innovative marketing initiatives that combine creativity, customer insights, and strategic execution to build brand loyalty, increase market share, and deliver exceptional business results. Implement external campaigns as defined by global marketing, including coordinating print file creation.

Manage local PR on airport media tools, defining campaign scopes and artwork. Create and manage templates, visuals, flyers, vouchers, brochures, and leaflets for various marketing needs. Coordinate with brands and commercial teams for in-store signage.

Propose and execute entertainment, promotions, and digital marketing strategies. Collaborate with category management, operations management, brands, and internal/external stakeholders for visual merchandising. Organize and oversee promotions and advertising campaigns.

Track the implementation and effectiveness of promotions. Compile comprehensive marketing reports summarizing and evaluating marketing activities for your respective location. Prepare comprehensive forecasts and cost projections for upcoming campaigns, product launches, activations and annual marketing plans.

Evaluate financial viability of marketing initiatives by comparing projected expenses against expected revenues Projects ~ Oversee the rollout of new systems/marketing projects, ensuring smooth implementation and functionality.



Performs all other responsibilities as directed by the business or leadership team of which the team member is capable of performing. Bachelor's degree in Marketing, Business Administration, or related field.

Minimum of 3 years of operations and marketing experience. Proven experience in marketing coordination, visual merchandising, and event management. Solid organizational and project management skills. Proficiency in marketing software and tools.

Adobe

Photoshop, Adobe illustrator, Adobe Express, Microsoft PowerPoint, Microsoft Copilot, Google Slides, etc. Attention to detail and a creative mindset. Strong financial and operational business acumen. Creative presentation skilled with ability to conceptualize marketing strategies.

Ability to manage budgets, allocate resources and oversee creative asset production. Develop compelling storytelling through visuals and data Edit images, banners, advertisements, and social media content Create AI-generated images and creative concepts It is the Company’s policy to ensure equal employment opportunity in all aspects of employment and to comply with anti-discrimination laws and regulations. The Company prohibits discrimination and harassment of any type and provides equal opportunities to applicants and team members without regard to actual or perceived race, color, creed, age, religion, sex or gender (including pregnancy, childbirth, related medical conditions and lactation), gender identity or gender expression (including transgender status), sexual orientation, national origin, disability, military service and veteran status, ancestry, citizenship status, marital status, protected medical condition as defined by applicable state or local law, genetic information, or any other basis protected by applicable federal, state or local laws and ordinances (referred to as “protected characteristics”). 4 Jobs 2 Jobs #

📌 Operation Marketing Manager (Toronto)
🏢 Hudson Group
📍 Toronto

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