With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by ourpioneeringagentic marketing platform, WPP Open - we help clients navigate change, capture prospect, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet,clientsand communities. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.

At WPP Media, we believe in the power of our culture and our people.It’swhat elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Campaign Activation:Lead the setup, execution, and day-to-day management of digital direct campaigns.

Media

Support:Oversee media buys activation, while collaborating with various external vendors. Partner with planning and account teams to support multiple lines of business across various portfolios.

Performance

Analysis:Monitor, analyze, andoptimizecampaigns to ensure key performance indicators (KPIs) and clientobjectivesare met,demonstratinga strong analytical mindset.





Management of digital partners: Data Integrity:Experience: 1 to 2 years of hands-on experience activating digital direct, or programmatic campaigns. Curious & Eager to Learn:An open mind with a passion for digital marketing and a desire to be trained on new platforms and strategies. Adaptability:The ability to easily pivot and support different campaign types and brands as clients need shift.

Certifications in Google Ads, DV360, or other major programmatic platforms are a strong bonus. Our passion for shaping the next era of media includes investing in our employees to help them do their best work, andwe’rejust as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at thecutting edgeof marketing and advertising.

We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. competitive medical group retirement plans vision, and dental insurance WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. That's why we've adopted a hybrid approach, with teams in the office around four days a week.

📌 PERFORMANCE MEDIA BUYER (Toronto)
🏢 WPP Media
📍 Toronto