06 Sep
|
Socket.dev
|
Waterloo
06 Sep
Socket.dev
Waterloo
D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift. New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.
And most importantly, by giving customers a platform that is easy, flexible, and smart. D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally. While we use AI tools internally to streamline tasks like meeting notes, summaries, and administrative work, these tools never rank resumes, make hiring decisions, or influence candidate evaluations.
Currently enrolled in a post-secondary program, and will not graduate prior to this co-op role (preference for students enrolled in an official co-op program) Able to work in-person from a D2L office (office location dependent on role) The Product Marketing co-op will support our product marketing team in bringing products to market across the North American, EMEA, APAC, and LATAM regions. This is a hands‑on role where the candidate will contribute to positioning, messaging, and go‑to‑market execution, working closely with product, sales, demand generation, and creative teams. As a member of the broader go‑to‑market organization, the successful candidate will help execute product marketing initiatives while providing insights and recommendations to senior product marketers where applicable.
The successful candidate will also have the prospect to develop experience beyond core product marketing by supporting cross‑functional efforts such as sales enablement, customer marketing, and competitive intelligence. This role will report to a Manager,
Product Marketing and work closely with product managers and other go‑to‑market leaders. Clearly articulate solution capabilities and benefits to customers and prospects Help develop differentiated product positioning and messaging for product features, service capabilities and partner integrations.
Help develop solution‑focused marketing collateral and assets Interface with other members of the Marketing team to develop/adapt marketing campaigns/materials including lead generation, brochures, advertising, newsletters and other direct marketing materials to build awareness for and drive new business for specified solution Collaborate with other members of the marketing team for content creation and asset development Create enablement support materials to ensure sales team can effectively communicate offerings Foundational knowledge of marketing principles, with interest in product marketing and go‑to‑market strategy. Strong written and verbal communication skills, with the ability to translate complex concepts into clear, customer‑friendly messaging.
Experience creating marketing content (e.g., presentations, briefs, product content, or sales materials) is an asset. Ability to work effectively with cross‑functional stakeholders, including product, sales, marketing, and creative teams. Strong organizational and project management skills with attention to detail.
Analytical and research‑oriented mindset, with curiosity about customer needs and competitive landscapes. Ability to manage multiple projects simultaneously and prioritize effectively. Acumen with Artificial Intelligence Tools We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop!
Flexible work arrangements ~ Learning and Growth opportunities ~ Tuition reimbursement of up to $4,000 CAD for continuing education through our SkillsWave Program ~Retirement planning ~Social Events ~ Dog Friendly Offices Spaces at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne offices. #
📌 Product Marketing Coordinator - Fall 2026 Co-op (Waterloo)
🏢 Socket.dev
📍 Waterloo