06 Sep
|
Dentsu Aegis Network
|
Toronto
06 Sep
Dentsu Aegis Network
Toronto
: Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.
The Search
Buyer supports clients in delivering best in class digital strategies and performance driven media solutions to answer client briefs and objectives. Under the guidance of the Digital Media Manager, the Search Buyer manages paid search and social programs for major clients plus supporting other teams as necessary. The role includes management of Search and Social evergreen campaigns, plus recurring promotional campaigns throughout the year.
The Search
Buyer will execute campaigns from end to end, including strategy, execution, optimization, reporting and billing. The opportunity requires dedication, motivation and the desire to hit the ground running and build a robust performance media program.
Performance Media Execute
Search campaign strategies, analyze campaigns performance and perform optimizations Provide accountability for pacing and managing account budgets Helping to create and deliver campaign overview reports in a timely fashion Proactively find new ways to build the client’s business and grow the account Master and maintain knowledge of client’s business, competition,
and latest industry news and trends Continually learn and enhance skills related to performance media methodologies and platforms Account Management ~ Supports media team in management of client digital media – delivering key data / budgets / details as needed Builds relationships with clients where relevant; sets and manages expectations of client and internal teams, especially to ensure optimal time scale to deliver quality work and service Responsible for ensuring all digital campaigns are invoiced to the client in an accurate and timely manner, understanding and communicating under/over delivery to Digital Media Manager and Account Team Knowledge of key platforms and how to utilize effectively to put together insights which can aid wider team and client planning Building relationships with key platform partners and attending industry events as needed to stay up to date with new media / trends / technology / test features Keen interest and passion for all things digital marketing and makes a concerted effort to stay on top of emerging trends Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field. A minimum of 2 years of media planning and/or buying experience focused on digital channels – Search, Social, Display and Programmatic.
Knowledge and hands‑on experience with media planning and buying tools Strong to advanced level MS Office skills: Excel, Outlook, PowerPoint, etc.
Understanding of how Paid Search / SEM interacts with Display Media, Paid Social, and other traffic types Google Analytics and AdWords, Bing Ads Certifications and understanding of Display, Mobile, Video and Shopping advertising is beneficial A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.
AI Disclosure: [dentsu] utilizes artificial intelligence tools as part of its recruitment process, as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work.
Time Type: Full time Contract Type: Permanent We’re leading the way – helping to build a more sustainable planet. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work #
📌 Purchasing Agent - Permanent Full time (Toronto)
🏢 Dentsu Aegis Network
📍 Toronto