DescriptionCogir Senior Living manages retirement residences across the country. We offer a range of senior living options including independent living, assisted living and memory care.For over 25 years, we have dedicated every day to the happiness of retirees.Human Focus – Creativity - ExcellenceWe’re seeking individuals with a purpose and passion for life and who are looking for meaningful work that will make a real difference. Join our team today!Purpose of the PositionThe Marketing Coordinator contributes to the development of marketing plans and the coordination of various initiatives, ensuring clear and effective communication with internal clients and external vendors. Collaboration with a multidisciplinary team is central to the role, within a dynamic environment.This position involves approximately 60% traditional marketing and 40% digital marketing, with a strong emphasis on content creation and social media. Particular importance is placed on the ability to create engaging, brand-aligned content across multiple platforms. The content strategy is defined by target audience but remains flexible for testing and new ideas.This role is within a private seniors’ retirement workplace, requiring a high level of sensitivity toward the clientele and the values of the sector.What Your Day-to-Day Will Look LikeMarketing Campaign CoordinationDevelop and implement promotional campaigns to generate interest in residence livingEnsure alignment between campaigns, objectives, and brand imageActively participate in brainstorming and ideation sessionsCoordinate production of materials with vendorsContribute to special projects and the evolution of marketing practicesAnalyze campaign performance and recommend optimizationsContent Creation and Social MediaParticipate in planning the social media editorial calendarContribute to ideation and coordination of video content productionCreate engaging content for social media: copy, visuals, and videosEnsure consistency in tone, messaging, and brand imageMonitor social trends and propose innovative ideasSupport the growth and engagement of online communitiesCollaborate on performance analysis and content optimizationThe Ideal Candidate HasA strong interest in content creation and social mediaExcellent writing skills and a strong sense of storytellingGood understanding of social media platform dynamicsCreativity, curiosity, and ability to propose new ideasAutonomous, proactive, and comfortable taking ownership of projects from idea to executionStrong organizational skills and ability to manage multiple projects simultaneouslyComfort working in a collaborative environmentSensitivity to human-centered communication, largely aimed at retireesRequired QualificationsDegree in marketing, communications, or equivalent experienceMinimum of 2 years of relevant experienceExperience in content creation (text, photo, video) for brand social mediaProficiency with digital tools and social platformsBilingualism: advanced French and English is a strong assetExperience in marketing coordinationBenefitsCompetitive salaryGroup insuranceSick leave and family responsibility leaveHybrid work modelEmployee assistance programTelemedicine servicesVacationOn-site parkingCareer advancement opportunitiesCompany eventsStimulating challenges aligned with your ambitions!This is a Hybrid position with the expectation to be in the office 3 days a week.Salary Range: $60,000 - $65,000Cogir is committed to ensuring that all employment practices are inclusive. As an organization we are committed to providing and arranging accommodation for candidates upon request.Actual compensation will be determined based on relevant factors such as skills, experience, location, and internal equity, and is expected to fall within the posted range.#J-18808-Ljbffr

📌 Marketing Coordinator- Hybrid - $60,000 - $65,000 A Year (Winnipeg)
🏢 Cogir Senior Living
📍 Winnipeg