Join MCAP as a Senior Manager for Marketing Automation in Toronto, where your analytical expertise shapes impactful email and SMS marketing strategies. Enhance customer journeys through advanced automation techniques.
As a key player at MCAP, you will oversee marketing automation initiatives that align tightly with business objectives. Your role involves mentoring a talented team and optimizing campaign architectures to improve performance and user experience. Collaboration with cross-functional teams will be essential as you implement high-quality automation solutions.
Key Responsibilities:



- Design complex automation journeys and reporting frameworks - Implement agile content and advanced segmentation - Optimize MarTech stack for better campaign integration - Ensure data accuracy and campaign compliance - Lead continuous improvement processes across teams
Requirements: - Proven experience with Salesforce Marketing Cloud - Hands-on background in email and campaign management - Expert knowledge of data analytics and reporting - Robust leadership skills in team settings - Familiarity with regulatory compliance in marketing
Utilize your strategic thinking and MarTech expertise to elevate automation at MCAP.#J-18808-Ljbffr

📌 Mcap Senior Manager Marketing Automation Strategy Winnipeg
🏢 MCAP Group of Companies
📍 Winnipeg