Local Marketing & Communications Manager - C$13,000 A Year - Part Time (Toronto)

Local Marketing & Communications Manager - C$13,000 A Year - Part Time (Toronto)

04 Sep
|
Norceca
|
Toronto

04 Sep

Norceca

Toronto

Temporary Contract: Local Marketing & Communications Manager - NORCECA U19 Men’s Continental ChampionshipFebruary 2026 - May 2026Role OverviewThe Local Marketing & Communications Manager will lead all local marketing, communications, and media efforts for the NORCECA U19 Men’s Continental Championship in Burnaby. The role is responsible for building awareness, driving ticket sales, and ensuring consistent messaging across paid, owned, and earned channels in the local and regional market.The Local Marketing & Communications Manager will sit on the Local Organizing Committee (LOC) and work closely with Tourism Burnaby, Volleyball Canada, Simon Fraser University, and Volleyball BC to deliver a cohesive and effective local promotional program.The role will report to Tourism Burnaby’s Director of Marketing. The position will also collaborate with and provide coordination support to the BCIT Community and Events Assistant (Intern), as required, where there is crossover between marketing, communications, and community engagement activities.Key ResponsibilitiesLocal Marketing & Promotional StrategyDevelop and implement a comprehensive local marketing and communications plan to drive awareness and ticket sales in Burnaby and the surrounding region.Recommend and activate a mix of paid, owned, and earned media opportunities.Monitor performance and optimize campaigns to support ticket sales and awareness goals.Identify and advise on community-based promotional opportunities, including local sport clubs, schools, post-secondary institutions, community centres, and events.Advertising & Creative CoordinationGuide the development of digital advertising and promotional materials to ensure alignment with event branding and Volleyball Canada guidelinesEnsure consistent and correct use of event logos and brand assets,



with logos provided by Volleyball CanadaBudget ManagementIn conjunction with Volleyball Canada, oversee and track the local marketing and communications budget.Media Relations & Public RelationsLead local media outreach in advance of the event to build awarenessWork with a selected provider to:Define media objectives and story angles.Support the development, distribution, and uptake of press releases and media advisories.Maximize earned media coverage in the local market.Serve as the primary local media contact during the event.Event Week Communications & Media SupportProvide communications support onsite as needed during event week.Reporting & Post-Event EvaluationDevelop post-event reporting in the area of marketing and communications.Estimated Time CommitmentThe Local Marketing & Communications Manager role is designed as a part-time, milestone-driven position in the lead-up to and during the event.Total estimated effort: Approximately 180 hours, subject to refinement based on final scope and confirmed media activityPre-event period (February–April 2026): Average of 8–12 hours per week, increasing around key ticketing and media milestonesEvent period and post-event week (May 2026): Average of 20–30 hours per week, including onsite coordination and media supportCompensation$13,000A bonus component will be available, subject to mutual agreement and achievement of defined marketing and ticketing objectives.Qualifications and Desired SkillsRequired5+ years of experience in marketing, communications, or event promotionAbility to execute integrated marketing campaigns that drive attendanceExperience working with partners and stakeholders in a committee environmentStrong self-management skills in a milestone-driven, part time contract roleSport event or major event marketing experienceFamiliarity with earned media outreach and local media pitchingKnowledge of Burnaby or Metro Vancouver audiences and media landscapeAvailability for onsite support in May 2026#J-18808-Ljbffr

📌 Local Marketing & Communications Manager - C$13,000 A Year - Part Time (Toronto)
🏢 Norceca
📍 Toronto

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