Enhance marketing data strategies at Citylitics as a Marketing Operations Analyst in Toronto. This hybrid role focuses on maintaining data quality for impactful B2B campaigns.
As a Marketing Operations Analyst, you’ll support the Demand Generation team with managing user, contact, and market-signal data necessary for high-quality outbound marketing. Your focus will be on creating clean lists, running email campaigns, and ensuring data is ready for follow-up actions. This hands-on position requires a detail-oriented individual with a robust analytical mindset and operational discipline.
Key Responsibilities:
• Maintain account and contact data quality across all systems
• Build customer segments for targeted marketing campaigns
• Schedule and launch email marketing campaigns and newsletters
• Support handoff processes between demand generation and BDR teams
• Troubleshoot HubSpot workflows and improve data management processes
Requirements:
• 1–3 years in marketing or demand generation operations
• Experience with email campaigns and data management
• Solid skills in spreadsheets and data analysis
• Familiarity with CRM systems and marketing automation tools
• Keen attention to detail and effective communication
Deliver impactful campaigns and maintain data integrity to drive Citylitics' marketing success in Toronto.
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