04 Sep
|
Quandri
|
Winnipeg
About the roleAs Quandri's Demand Generation Manager, you will be a key driver of our growth strategy, serving at the intersection of marketing, sales, and revenue operations. You’ll work closely with cross‑functional partners to build and execute campaigns that fuel our pipeline and accelerate our mission to transform the insurance industry.ResponsibilitiesDevelop and execute targeted, multi‑channel programs for high‑value enterprise accounts.Design multi‑touch, omnichannel demand generation programs that move buyers from awareness to pipeline.Map customer journeys and identify optimal touchpoints and messaging for mid‑market and enterprise buyers.Orchestrate campaigns across paid media, email, events, content, GEO and social, ensuring they work as a system rather than silos.Support conferences and webinars that generate leads, ensuring productive post‑event follow‑up to maximize pipeline growth.Collaborate closely with sales to align on lead generation goals, operationalize handoff processes, and ensure leads are converted into new opportunities in a timely manner.Collaborate closely with marketing operations to analyze campaign performance and use data‑driven insights to optimize ROI, focusing on metrics that drive revenue.Work with marketing automation tools, ensuring seamless execution of campaigns and maintaining accurate tracking of all activities in HubSpot CRM.Qualifications6+ years of professional marketing experience in a B2B SaaS capacity.Experience developing integrated demand generation strategies across the full customer lifecycle, creating systematic approaches rather than isolated channel‑specific campaigns.Demonstrated experience using AI tools and AI‑first approaches for demand generation, including campaign optimization, content creation, audience targeting, personalization, or marketing automation.Experience using customer research,
hard data and metrics to forecast and justify assumptions.Experience with A/B testing, managing and optimizing digital marketing campaigns to maximize ROI.Experience implementing an integrated Editorial Calendar and managing a content creator.Proficiency with HubSpot Marketing and Sales Hub, Canva, Zoom, Apollo, Webflow, paid SEM, SEMrush/Moz.Proven ability to scale demand generation at a Series‑A/B startup.Desired (Bonus) ExperienceComplex, data‑driven SEO strategy experience, including keyword research, on‑page/technical optimization, and performance monitoring.Experience with ZoomInfo, 6sense.Conference planning, management and logistical coordination experience.Location & Working ArrangementsWe strongly prefer candidates based in Vancouver, where you’ll work from our Olympic Village office three days per week. For the right candidate, we’re open to remote arrangements within Canada, with a requirement to travel to Vancouver at least once per quarter for team collaboration.Compensation & BenefitsThe total compensation package ranges from $130,000 - $150,000, which includes:Base salary: $108,000 - $125,000 (based on experience and performance)Variable compensation tied to pipeline targetsEmployee stock options based on experience levelComprehensive health benefits, including a Lifestyle Spending AccountFour weeks of paid vacation per yearWork anywhere in the world for 60 days per yearParental leave top‑ups: 6 months for birthing parents, 8 weeks for non‑birthing parents (up to $100,000 annual salary)Enhanced mental health benefits through Dialogue, providing unlimited access to mental health practitioners at no costEqual Opportunity StatementQuandri is dedicated to fostering a diverse and inclusive workplace. As an equal‑opportunity employer, Quandri adheres to Canadian labor laws and does not engage in discrimination based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or any other status protected under Canadian law.#J-18808-Ljbffr
📌 Demand Generation Manager (Vancouver) - C$108,000 - C$125,000 A Year (Winnipeg)
🏢 Quandri
📍 Winnipeg