Elevate your marketing career with BTV as a Digital Marketing Lead focused on performance marketing and creative strategy. This position emphasizes lead generation through cutting-edge campaigns.

You will take charge of digital campaigns that attract investors for publicly traded companies, blending traditional marketing tactics with the latest AI technology. Your responsibilities will include managing ads on key platforms and developing impactful B2B marketing strategies.

Key Responsibilities:
• Lead planning and execution of digital marketing campaigns
• Optimize CTV/OTT campaigns through user platforms
• Monitor and analyze campaign performance for improvement
• Create engaging digital assets using Canva and AI tools
• Develop thought leadership campaigns for clients

Requirements:
• Minimum 5 years' experience in performance marketing
• Strong analytical mindset with data-driven decision-making
• Experience in lead generation and conversion strategies
• Self-motivated with excellent organizational skills
• Familiarity with HubSpot and Webflow is a plus

Lead the change in digital marketing and contribute to BTV's client success stories.
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📌 BTV Digital Marketing Specialist (British Columbia)
🏢 BTV Business Television
📍 British Columbia