Position: Manager, Health Promotion MarketingDepartment: Marketing & CommunicationsReports to: Director, Marketing & CommunicationsLocation: Toronto – hybrid model (minimum of two office days per week, occasional travel within Ontario and across Canada)Salary: $72,000 – $82,000Vacancy: This position will fill a vacancy.Position OverviewThe Lung Health Foundation is embarking on a new Strategic Plan to improve lung health across Canada. The Health Promotion Marketing Manager will lead evidence‑based public awareness and education initiatives on lung‑protecting topics such as nicotine cessation, immunization, and air quality awareness. The role involves planning, implementing, and evaluating marketing and communications strategies in collaboration with in‑house digital marketing, graphic design, and event specialists.ResponsibilitiesCampaign DevelopmentLead the planning and rollout of multi‑channel lung disease prevention awareness campaigns, overseeing key messages, timelines, budgets, and deliverables.Manage relationships with external partners, including people with lived experience, community organizations, healthcare providers, and industry partners.Collaborate with internal Design, Digital, and Communications teams to ensure consistent messaging and brand alignment.Ensure all marketing materials are evidence‑based, culturally appropriate, and aligned with best practice guidelines.Brand Management, Person‑Centred ProgramsServe as the marketing lead for LHF’s person‑centred initiatives, including the My Lung Health Coach counselling program, support groups, and virtual education events.Develop tailored outreach strategies to increase program awareness, participation, and retention.Collaborate with program managers to understand participant needs, barriers to access, and unique value propositions.Identify and leverage appropriate channels (community partners, local media, grassroots outreach, etc.) to reach priority populations.Ensure messaging is empathetic, stigma‑reducing, and aligned with the lived experiences of target audiences.Brand Management, Nicotine PortfolioLead the brand strategy for LHF’s suite of nicotine cessation resources,



including youth and adult‑focused initiatives.Manage the Quash brand suite, ensuring that all branding is tailored to its unique target audience (youth, educators, guardians), inclusive, and aligned with best practices.Collaborate with the Nicotine Cessation team to shape program identity, tone, and engagement strategies that reduce stigma and encourage participation.Assist the Public Affairs team with nicotine‑related advocacy and policy change activities, providing project support for policy papers, lobby day materials, or public advocacy campaigns.Data Measurement & Impact ReportingPartner with Digital Teams to ensure accurate tracking infrastructure is in place across all health promotion channels and touchpoints.Support the Partnerships and Stewardship teams’ impact reporting, turning metrics into compelling narratives and highlighting project impact through storytelling.QualificationsPost‑secondary education in marketing, communications, or a relevant field.Post‑secondary education in public health, health promotion, or a relevant field.A master’s degree in a relevant field is an asset.5+ years of progressive experience in health promotion, marketing, or brand management, preferably within a non‑profit, healthcare, or public sector environment.Strong communication skills.Experience leading campaigns and managing multi‑channel initiatives.Demonstrated experience working on behavior change or public health initiatives (e.G., prevention, cessation, lifestyle change).Experience marketing community‑based programs or services (e.G., workshops, support groups, helplines).Knowledge of health equity, accessibility, and culturally responsive communication practices is a strong asset.Knowledge of nicotine cessation, tobacco reduction,



or substance use trends — especially among youth — is a strong asset.SkillsFluency in French.Project management.Knowledge translation.Data‑driven decision making.Youth engagement.ValuesLead with courage and passion.Embrace collaboration and teamwork.Be adaptable and forward‑thinking.Act with integrity and accountability.Be committed to the communities we serve.BenefitsA collaborative, creative, and supportive team.A healthy work‑life balance supported by a 35‑hour workweek.Flexible, hybrid work arrangements, including the ability to work remotely for up to two weeks per year.A designated weekly Community Day, when all staff work onsite to support collaboration.A robust benefits package, with 50% employer‑paid premiums (beginning after 3 months of employment).RRSP matching up to 5% (beginning after 12 months of employment).15 days of paid vacation.A Summer Fridays initiative offering a ½‑day schedule during the summer months, from the end of May to the end of August.Office closure over the winter holiday period.Opportunities for personal and skilled growth.Equal Employment Opportunity“The Lung Health Foundation is committed to providing a barrier‑free work environment in concert with the Accessibility for Ontarians with Disabilities Act and the Ontario Human Rights Code. We will make accommodations available to applicants with disabilities upon request during the recruitment process. The Lung Health Foundation is an Equal Chance Employer and is committed to the principle of equal employment opportunity for all employees and to providing a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, colour, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, family or parental status, or any other status protected by the laws or regulations in the province where we operate. At the Lung Health Foundation, we value the insights and innovation that diverse and inclusive teams bring to work.”#J-18808-Ljbffr

📌 Manager, Health Promotion Marketing (Toronto) - C$72,000 - C$82,000 A Year (Winnipeg)
🏢 Lung Health Foundation
📍 Winnipeg