A Note from our President“Ten years ago, we built PheedLoop because event professionals deserved better tools; a software that could actually keep up with the complexity of running a trade show, an association conference, or a large‑scale corporate event. A decade later, that vision is still driving us. We’ve grown steadily, built a product our customers genuinely love, and established ourselves as a trusted name in an industry that doesn’t hand out trust easily.But here’s what I know: we haven’t told our story loudly enough. The people who need PheedLoop most often find us too late or not at all. Organic search is one of the clearest paths to changing that, and it’s one we’ve barely touched. That’s not a failure; it’s an opportunity. A real one.This role exists because we’re ready to invest in it properly. We’re not looking for someone to manage a vendor or report on rankings. We want a builder, someone who sees a content engine as a strategic asset and knows how to create one from the ground up.If you’ve spent the last few years proving that organic search can drive real pipeline, and you want to do that inside a company with a strong product and a clear niche, we’d love to talk.” — George Wong, President, PheedLoopWhy This Role Is Worth Your TimeThe events and association space has a rich, underexplored keyword landscape conference planning, membership management, hybrid event software, trade show tech with real commercial intent and low competition compared to generic SaaS verticals. Whoever builds this content engine owns a durable, compounding asset.You’ll join a company that’s growing, has a strong product, and has existing customers who love us. Our domain authority, existing content, and technical foundation give you a real starting point not a blank page. And because we’re a focused team, your wins will be visible immediately.What You’re Walking IntoAn established product with genuine market tractionA content foundation to build from,



not start from scratchBudget for tools, content resources, and link‑buildingDirect access to customers, subject matter experts, and productWhat You’ll OwnSEO strategy and execution end‑to‑end: keyword research, technical SEO, on‑page optimization, content briefs, link building, and monthly reportingOrganic pipeline, not just organic traffic; success metric isrevenue influence, not rankingsContent program: working with internal writers and external contributors to ship SEO‑driven content on a consistent cadenceTechnical health: site architecture, schema markup, Core Web Vitals, crawlability, and indexing; you keep the foundationstrongAEO and emerging surfaces: LLM citation optimization, AI Overviews, and wherever organic discovery is heading nextCross‑channel flex: as quarterly priorities shift, you’ll contribute to paid search, lifecycle, and CRO initiativesWhat We’re Looking ForMust‑have3 to 6 years in growth or SEO roles, ideally B2B SaaS, with at least 2 years where SEO was your primary focusDemonstrated ownership of an SEO program with measurable pipeline impact; not just traffic growthStrong technical SEO foundations: you can read a crawl report, diagnose indexing and canonicalization issues, and communicate clearly with engineersFluency with the core SEO stack: Google Search Console, GA4, Ahrefs or Semrush, Screaming Frog (or equivalents)Ability to write or edit content briefs and hold external writers to a high standard; you know what good looks likeBias toward measurement: you naturally trace activity back to revenue,



not vanity metricsComfortable being the most senior SEO voice in the room and working independently without a large team around youNice To HaveExperience in events, associations, or membership‑driven businesses; you’ll hit the ground running on our keyword landscapePaid search experience, particularly Google AdsHubSpot or similar CRM experience for attribution modellingFamiliarity with GEO (Generative Engine Optimization) as AI search continues to evolveCompensation & Benefits$75,000 – $90,000 CAD base salary, based on experienceHealth, dental, and vision benefitsPaid vacationBudget for tools, courses, and conferences relevant to your craftPerks That Hit DifferentOffice connected directly to TTC – no commute headachesRegular team lunches and learning sessions – we invest in the people, not just the workBe part of an ambitious, high‑performance culture surrounded by people who love building big thingsIn‑person in Toronto – this is a full‑time, in‑office role. We believe excellent work happens when the team is together, and we hire people who feel the same waySmall, high‑ownership teams – you’ll have real responsibility from day one, not a six‑month ramp to doing meaningful workDirect access to leadership – decisions move fast hereWho Thrives HereYou’re a builder. You like owning things. You’re the kind of person who looks at a traffic dashboard and immediately asks what it means for the pipeline, not impressions. You care about craft writing a tighter brief, diagnosing a crawl issue, finding the keyword cluster that a competitor missed. You don’t need a team of five to do great work. But you do want the support, budget, and access to actually make things happen.If that sounds like you, we’d love to hear from you.Learn more about life at PheedLoop on our Careers Page.Please note: This is not an existing vacancy. We don’t use AI or automated tools to screen applications. Every application is read by a real person on our team.#J-18808-Ljbffr

📌 Growth Marketing Manager, Seo & Organic - C$75,000 - C$90,000 A Year (Winnipeg)
🏢 PheedLoop
📍 Winnipeg