Solid analytical instincts: you use adoption and performance data to decide what to do next, not just to report what happenedA track record of owning a go-to-market motion or product line end to end, rollout through adoption, within a defined scopeComfort translating product and pricing strategy into practical, field-ready executionClear, action-oriented writing and speakingFamiliarity with merchant, payments, or fintech ecosystems is a must-haveYou’ve been handed vague “go make this work” instructions, then built a solution that resonated with stakeholders and customersYou do your best work in ambiguity and move fast without waiting to be told the approach6+ years of experience in go-to-market strategy, product marketing, revenue or sales operations, ideally in FinTech, SaaS, or another high-growth environmentExperience working cross-functionally with Product, PMM, Client Success, Sales, Analytics, Legal, or Pricing